Royaltie$ Brand Showcase
aNb Media launched its first Royaltie$ Brand Showcase Media Event on Tuesday July 26, 2011. This one day media-only event spotlighted the most influential and recognized lifestyle brands and branded products. The event, which took place at the Altman Building in New York City, featured just some of the following brands: Jeep, Strawberry Shortcake, Animal Planet, Le Tour de France, Rebecca Bonbon, The Boy Scouts of America, Doctor Who, Scholastic, Lysol, Jelly Belly, FunGoPlay, Pinkalicious, Chugginton, Mattel’s Brands, Nickelodeon, and so many more. Traditional media from print, web, and broadcast were in attendance as were numerous bloggers.
To watch a video of each brand in attendance click on the specific brand below, presented in alphabetical order.
To be part of next year’s Royaltie$ Brand Showcase at The Altman Building please contact: Andy Krinner at email@example.com or Donna Moore at donna@aNbMedia.com. Royaltie$ Brand Showcase 2012 event will take place on Tuesday July 24, 2012.
We talk to American Greetings about their Strawberry Shortcake brand, why it’s popular and what can be expected for the popular children’s series.
Appalachian Trail Conservancy
We speak to Appalachian Trail Conservancy to learn about their wide range demographic.
We speak to BBC Worldwide about international sensation, Dr. Who.
Boy Scouts of America
We speak with Boy Scouts of America to find out about their licensing program and key demographic.
We speak with ClawMoney about retail outlets and product information.
We speak to Fremantle Media about their license Rebecca Bonbon.
We speak to FunGoPlay about the importance of keeping kids active, social and outdoors. www.FunGoPlay.com
Joester Loria Group
We speak with Debra Joester of the Joester Loria Group about what to expect from Discovery Expedition and Animal Planet.
We speak to Lemur Licensing about licensing for non-profit organizations and the United Way.
The Licensing Company
We speak with The Licensing Company to talk about their brand, JellyBelly, and what’s new to expect.
We speak to Ludorum about the popular children’s series Chuggington.
We speak with Mattel about what’s new with Barbie, Hot Wheels, Fisher Price and Monster High.
We speak with Moda Licensing about their brand, Tour de France.
We speak with Nickelodeon about what’s new with SpongeBob SquarePants and Victorious.
We speak to Victoria Kahn, author of Pinkalicious, and find out what to expect.
Richard Leeds International
We speak to Richard Leeds International about brands and licensing.
We speak with Scholastic and learn what’s new with The Magic School Bus, Clifford and I Spy.
Trade Marketing Resources
We speak with Trade Marketing Resources about their new brand, Hill Billy.