Build-A-Bear to Unveil NFT Collection and Unique Collectible Bear Encrusted with Swarovski Crystals and Red Crystal Heart
Build-A-Bear Workshop (NYSE: BBW), announced it is entering the new Web3 realm with the release of its first non-fungible tokens (NFTs) which are unique, ownable and transferrable digital items. Build-A-Bear’s offering will feature both digital and real-life collectible components. In partnership with NFT platform Sweet, the company will launch the first of three phases of this unique NFT collection as part of its ongoing 25th anniversary celebration on Tuesday, October 4.