Mattel & WWE Extend Master Toy Partnership
WWE is extending its licensing agreement with Mattel, a global master toy partner for the wrestling franchise since 2009.
WWE is extending its licensing agreement with Mattel, a global master toy partner for the wrestling franchise since 2009.
On this episode of ShopTalk, we sat down with COO of Mattel, Richard Dickson, to discuss some of Mattel’s biggest brands — including American Girl, Barbie, Fisher-Price, Monster High, and Mattel Creations — as well as the company’s newest plans for the near future.
Game publisher Goliath announced its acquisition of New Jersey-based Endless Games. This marks Goliath’s fourth acquisition in North America and 11th acquisition internationally in the last 7 years.