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Crazy Aaron’s Enterprises Welcomes Cassie Slane Guglielmo to Corporate Licensing Team

Crazy Aaron’s, the mastermind company behind the iconic, U.S.-manufactured Thinking Putty, Land of Dough, and new Slime Charmers brands welcomes Cassie Slane Guglielmo as the Manager of Licensing and Content Development. Guglielmo has over ten years of experience in the toy industry. Most recently, she served as Vice President at Barry & Jason Games and Entertainment, overseeing licensing, business operations, and partnerships. Prior to this role, she launched the arts & crafts company Dreamland Fairy, which rapidly expanded into specialty markets, earning recognition as “Vendor of the Year” from Learning Express. This endeavor marked the onset of her career in the toy industry. Guglielmo also brings with her a robust background in television journalism, marketing and sales.

Amy Dieckman Wyncor Steve Markey
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Global Toy Company Wyncor Appoints Top Sales Exec in EMEA and Americas

Wyncor, the newly established global toy company committed to creating innovative and imaginative toys aligned with its intellectual properties and premium brands, proudly announces the appointment of two distinguished sales executives to join the company’s sales team. Ami Dieckman, a former executive at Entertainment One and Just Play, has been named Vice President of Sales for EMEA and APAC; and Steve Markey, a seasoned professional most recently with Hog Wild Toys, will lead sales efforts across North America and LATAM as VP of Sales, Americas. Both executives will report directly to Wyncor’s Chief Operating Officer, Helena Perheentupa.

Mattel Krista Berger
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Mattel Promotes Krista Berger to Senior Vice President, Barbie and Head of Dolls

Mattel, Inc has promoted Krista Berger to Senior Vice President, Barbie and Head of Dolls. It was announced by Lisa McKnight, Executive Vice President and Chief Brand Officer at Mattel, to whom Berger reports. “I am delighted to announce Krista Berger’s well-deserved promotion to Senior Vice President, Barbie and Head of Dolls,” said Lisa McKnight. “Krista’s stellar, 15-year journey with Mattel reflects her unwavering commitment and invaluable contributions to the company. I have had the privilege of working closely with Krista for years, and her promotion is a testament to her dedication, strategic vision, and exceptional leadership. I look forward to seeing Krista excel in her new role and continue to elevate our Dolls category to new heights.”

Warner Bros Discovery Philippe Roucoule
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Philippe Roucoule to Head EMEA Consumer Products for Warner Bros Discovery

Warner Bros Discovery (WBD) announced that WBD and industry veteran Philippe Roucoule has been named Senior Vice President of EMEA Consumer Products, effective immediately. Roucoule, who recently held the position of Vice President, Category and Retail Business Development for WBD, will report to Robert Oberschelp, Head of Warner Bros. Discovery Global Consumer Products (WBDGCP), part of the Warner Bros. Discovery Revenue & Strategy division run by Chief Revenue & Strategy Officer, Bruce Campbell. Roucoule succeeds longtime European Consumer Products head, Julian Moon, who previously announced his upcoming retirement after 33 years with the company. Moon continues to oversee Consumer Products for the Asia Pacific region as he works with Oberschelp and WBD leadership on succession plans.

Right Angle entertainment Joe Ruffner
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Joe Ruffner Named Executive Director of Right Angle Entertainment

Right Angle Entertainment has announced veteran live entertainment industry executive Joe Ruffner has been promoted to executive director. His responsibilities will entail the oversight and management of Right Angle Entertainment’s touring productions, as well as adding his expertise to the rapid and strategic growth of the company. Right Angle Entertainment was founded in 2014 by Alison Spiriti and Justin Sudds and produces and/or manages the North American tours and experiences for Wheel of Fortune Live!, Hasbro’s Clue a Walking Mystery, The Price is Right Live!, Rudolph the Red-Nosed Reindeer: The Musical, The Simon & Garfunkel Story, The Psychology of Serial Killers, The Life and Music of George Michael, Ghosts: Do You Believe? and many more.

Wiggles Luke O'Neill
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The Wiggles Appoint Luke O’Neill as New CEO to Lead Digital Transformation and Global Expansion

The Wiggles, the world’s premier children’s entertainment organization, is excited to announce the appointment of Luke O’Neill to the newly created position of Chief Executive Officer. This significant move marks the beginning of a new chapter in the illustrious 30-plus year history of The Wiggles, the beloved global icons renowned for their innovative and engaging children’s edutainment content. O’Neill boasts a proven track record in accelerating growth and leading digital transformations for top-tier companies in the Real Estate, Hospitality, and Events industries. He joins The Wiggles at a time when the media industry is undergoing further disruption with fragmentation of audiences through the expanding number of digital streaming services and FAST channels. Having worked as a consultant with The Wiggles since mid-2023, O’Neill has already played a crucial role in shaping the strategic direction for the brand’s future, leading the development of a new digital strategy, while refocusing efforts in consumer product licensing and sponsorship opportunities.

Cepia Josh Ganet
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Cepia Appoints Josh Ganet as CCO Amid Strategic Expansion

In a strategic move to bolster its leadership team, Cepia Toys, a renowned leader in the toy industry, announces the appointment of Josh Ganet as its new Chief Commercial Officer. This announcement comes shortly after the addition of Leslie Peck as Head of Sales, North America, marking a significant strengthening of the company’s commercial strategy. Ganet’s role will be pivotal in leading global sales and development, particularly as the company gears up for the 15th anniversary relaunch of Zhu Zhu Pets with ‘Zhu Zhu Aquarium’ and the introduction of the highly anticipated ‘Decora Girlz’ line of fashion dolls this spring.

Relatable logo Hunt A Killer
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Relatable Brings on Former IMC Toys Senior Vice President Karen Branson to Build Upon Continued Business Growth

Relatable (formerly What Do You Meme?), a modern entertainment and consumer product company inspired by pop culture and social media, announced the hiring of new Chief Revenue Officer (CRO) Karen Branson. This expansion follows Relatable’s highest-grossing revenue year in company history. Branson brings over 15 years of experience in the toy and game industry, where she has developed and delivered on nationwide growth plans and sales strategies. Prior to joining Relatable, Branson most recently served as Senior Vice President of IMC Toys North America.

Plus-Plus Logo Tony White
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Plus-Plus USA Welcomes Toy Industry Veteran Tony White to Corporate Sales Team

Plus-Plus, the pioneering Danish brand known for its open-ended, creative toys that set play free with one simple shape, has announced the addition of toy veteran Tony White as Vice President of Sales for Specialty Accounts. White will be managing all specialty (non-national) account sales for Plus-Plus USA, including its network of 80+ independent sales representatives and its own internal sales teams. Moving forward, Bret Faber, now Vice President of Sales for National Accounts, will exclusively focus on the company’s growing trade in the grocery, bookstore, travel, and other key account market segments.