USAopoly Invites Harry Potter Fans to Take on Death Eaters in New Game
USAopoly (The OP) invites Potterheads to take on Death Eaters later this fall when its newest cooperative game, Harry Potter: Death Eaters Rising, launches.
BAIT Launches One-Of-A-Kind Toy Story 4 Collection
Timed to the return of one of kids’ favorite on-screen duos—Buzz and Woody—BAIT, Disney/Pixar and Reebok teamed up for a limited-run Toy Story collection.
Skyrocket’s Blume Dolls Blossom at Retail
To celebrate the launch of its new doll line, Skyrocket engaged 22 YouTube influencers to produce videos to go live on “Blume Day,” June 21.
SmartGurlz, Pitsco Launch Smart Buddies to Build Diversity in STEM
Pitsco Education, in collaboration with SmartGurlz, announced the launch of Smart Buddies—the newest addition to its K-12 coding and robotics continuum.
littleBits Launches littleBits Classroom Platform
littleBits announced the launch of littleBits Classroom, an online platform for educators featuring STEAM and coding lessons and resources.
Mario Kart Races onto Hot Wheels Track
Hot Wheels and Nintendo are coming together for Hot Wheels Mario Kart diecast vehicles and track sets.
New Monopoly Voice Banking Game Leaves Cheaters Sidelined
Hasbro’s Monopoly is giving a voice to Mr. Monopoly with the launch of its new Monopoly Voice-Activated Banking Game.
Red Bull Brings Pro Gamer ‘Ninja’ Into Homes with WebAR Experience
Red Bull teams up with agency …and dos Santos to extend its Win with Ninja campaign to Germany with its first WebAR experience, which is powered by 8th Wall technology.
KIDBOX to Launch Limited-Edition Disney Brand Style Boxes
Kids style box service, KIDBOX, announced a new collaboration with Disney Parks, Experiences and Products to create Disney-, Star Wars-, and Marvel-themed style boxes.