Now in its fifth year, ‘Marvel Mania’ is offering a suite of retail activations, new content launches and products for fans.
At LeToyVan.com, American shoppers can now discover the toymaker’s inventory including the Dotty Tea Kettle, Red Bertie’s Tractor and London Bus.
YuMe, introduces Harry Potter™ Magical Capsules, launching pre-orders exclusively at Walmart.com, as part of the retailer’s Collector Con on July 17, 2020.
On July 1, Anne McGilvray & Company (AMC) will begin selling the entire portfolio of Toysmith toy and gift products in the US.
Mattel will release a toy line based on characters from the animated series Rainbow Rangers on Nick Jr.
New regulations will prevent big-box stores from selling non-essential items, including toys.
The sharp rise in sales of puzzles, games and building sets (widely publicized and extremely logical in these “shelter in place” times) has seen the continued emergence of “kidults” — grownups filled with nostalgia and perhaps seeking out new activities – as a driving force in those categories that was underway even before the pandemic struck.
Toys”R”Us Canada announced Stay-at-Home Play, an initiative designed to help families stay engaged and connected while staying in the house.
CHITAG, host of the annual Young Inventor Challenge (YIC), announced the retail launch of a YIC winning game, Betcha Can’t!.