aNb Media News, August 14, 2012

Cody Simpson Product Now in Kmart

Kmart is offering a full line of branded merchandise for 15-year-old Atlantic recording artist Cody Simpson. Now available in stores nationwide, the line includes apparel, accessories, toys, and back-to-school products.

Simpson and Kmart plan to celebrate their collaboration with a pair of in-store appearances by Simpson, slated for Monday, August 20 at Kmart’s Virginia Beach, Va., store (550 First Colonial Road) and Monday, August 27 at Kmart’s Orlando, Fla., location (730 Turkey Lake Road). Of those attending, 500 fans will be guaranteed signatures at each appearance, both of which kick off at 3 p.m. EDT. The first 250 to show a same-day Cody Simpson merchandise proof-of-purchase will receive a “VIP Fast Pass” to jump to the front of the line. The in-store appearances herald the upcoming release of Cody’s anticipated full-length debut album “Paradise,” which is expected to be released on October 2.

Simpson is marking the release of “Paradise” by teaming up with Big Time Rush for a North American arena tour.

Jakks Signs Action Sports Stars to Promote Action Shot Camera System

Jakks Pacific, Inc., has signed an agreement with several of action sports most prominent figures, professional skateboarder, entrepreneur, and television star Rob Dyrdek; freestyle motocross legend and NASCAR star Travis Pastrana; 2012 X-Games BMX Freestyle gold medalist Scotty Cranmer; and Big Air/Mega Ramp up and comer Alex Sorgente to promote Jakks new Action Shot Camera System to the action sports audience via digital, social, and traditional media platforms. The Action Shot Camera System is a portable mini-camera designed to capture the first person point of view of action sports. The Action Shot Camera System is expected to be available at retailers nationwide this month.

The camera easily attaches to skateboards, bikes, or helmets with the secure mounting system and can record up to two minutes of athletic feats or upgrade with more memory using a Micro SD memory card (sold separately). The footage can be uploaded to a computer through the built-in USB port and then shared or uploaded to social media websites. The Action Shot Camera System is an innovative and affordable alternative to expensive sports video cameras and is expected to have a suggested retail price of $49.99. A high definition version will also be available, allowing sports enthusiasts to share their stunts online in high-def with the HD Action Shot Camera System (SRP: $99.99).