Search Results for: toys r us

CMC Pictures Taps Striker Entertainment for Worldwide Licensing and Merchandizing for “Meg 2: the Trench”

CMC Pictures, a leading Chinese entertainment company engaged in the development, production, marketing, promotion, domestic and international distribution of live-action and animation films, has tapped Striker Entertainment LLC, a leading independent entertainment licensing agency, to handle worldwide licensing and merchandising for “Meg 2: The Trench”, the much anticipated sequel to the wildly successful original motion picture, The Meg, released in late Summer 2018. Striker Entertainment will oversee multiple categories for the hugely popular underwater megalodon franchise, including toys and collectibles, lifestyle products, publishing, digital collectibles, gaming, and more.

American Specialty Toy Retailing Association (ASTRA) Celebrates 13th Annual Neighborhood Toy Store Month

During November 2022, hundreds of retailers across the United States will be celebrating Neighborhood Toy Store Month, an expanded version of Neighborhood Toy Store Day. Spearheaded by the American Specialty Toy Retailing Association (ASTRA), the month-long event asks shoppers to remember the neighborhood toy stores in their communities as they kick off the holiday shopping season. Aligned with Black Friday, Small Business Saturday and Cyber Monday, participating retailers offer shoppers discounts, special events and hands-on experiences with children’s toys throughout the month.

The Toy Authority Opens Voting for the People’s Play Awards and Calls on Consumers to Choose Winner

The Toy Authority, the leader in short form video focused on toys, announced that voting is now open for the People’s Play Awards. Comprised of 17 categories, finalists were independently selected by top industry experts. Calling on the most important audience, The Toy Authority is now asking consumers to choose their favorites in each category, creating the ultimate list for this holiday season. “Over the last decade, toy award programs have become pay to play, making it hard to know if a product is truly the best or if the fee paid for the award. For those who don’t pay to enter these award programs, their products don’t get nominated or seen by consumers. The People’s Play Awards are fee-free, to allow for a fair playing field.” said Jim Silver, CEO of TTPM. “We have reviewed every toy and picked the toys that consumers are going to want the most.”

ThinkFun Announces “MESH Helps” Task Force

ThinkFun, the award-winning world leader in fun brain games that ignite young minds, published a comprehensive report that examines the mental health challenges facing today’s children and teens, and underscores the importance of building MESH (Mental, Emotional and Social Health) skills to build resilience and protect their mental health. The report, titled “Building Products with MESH in Mind,” encourages stakeholders in the games and toys industry – including inventors, manufacturers, and retailers – to embrace the crucial role they play in protecting the mental health of children through the development of MESH skills. The full report is available on MESHhelps.org.

Jakks Pacific Reports Third Quarter 2022 Financial Results

“We continued to see strong retail sell-thru for our product throughout the third quarter,” said Stephen Berman, CEO of JAKKS Pacific. “Our top three toy accounts in the US sustained point of sale results in the high teens in Q3 as we head into the all-important fourth quarter. By leaning into our heritage as an FOB-first company, we’ve managed to ship more of our product earlier in the year to avoid excessive supply-chain expenses and mitigate out-of-stock risks at retail. As a result, our customers are ready for the holiday season with a great range of product and promotional plans. We are on track to deliver full-year 2022 revenue growth around 20% vs. prior year for the second year in a row, which are exceptional results that the team and I are very proud of.

Lupita Nyong’o Announces the Release of the Super Sema Deluxe Talking Doll

Oscar-winning actress and best-selling author Lupita Nyong’o announces the first ever doll for Super Sema, the YouTube Originals series that follows the world-changing adventures of an extraordinary young African girl, Sema. Executive produced by Nyong’o, the NAACPnominated series takes place in an African-futuristic world where Sema and her brother MB use their STEAM (Science, Technology, Engineering, Arts, & Math) superpowers, along with creativity and determination, to save their village from an evil AI robot. 

Licensing International Names Delivering Good Charity of Choice for Product Donations

Licensing International, the leading trade organization for the global brand licensing industry, has named Delivering Good as its charity of choice for product donations. Delivering Good is a non-profit organization that provides people in crisis with new merchandise donated by manufacturers and retailers. Since 1985, Delivering Good has distributed $3 billion in clothing, home goods, toys, furniture, books, and other consumer products to families facing economic, medical, social, and environmental challenges.

Wimpy Kid Inc Unveils All-New Licensing Program and Announces Latest Partners

Wimpy Kid, Inc have unveiled a new licensing program with fresh partners, including Go! Toys and Games, USAOPOLY and Trevco. On the heels of animated movies on Disney+ and the recent publication of Diary of a Wimpy Kid: Diper Överlöde, the partnerships expand the property into licensed categories, including apparel, and co-branded games and puzzles, with the first product expected to debut at retail in fall 2022.

Godzilla Day Returns on November 3 with Monster-Sized Experiences and Offerings

“A living nuclear weapon destined to walk the Earth forever; indestructible.” (Godzilla, 1985) Toho International, the Japanese studio’s U.S.- based subsidiary that has brought global sensation Godzilla to life, announced its plans for Godzilla Day 2022 with a slate of monster-sized experiences and offerings for fans to enjoy.  Honoring the King of the Monsters on November 3, fans of all things Godzilla will have access to special first-time screenings, themed contests, and exclusive gaming and food partnerships happening across the nation.