Catching Up With Marc Todd
Lavish Group—a privately owned group of companies operating within the media, content creation, and marketing industries based in London—is undertaking a very ambitions rollout strategy for its Luv Me Buddies property. The 100-day plan, which kicked off on June 25, includes specific targets and milestones for the campaign, which will focus heavily on the Luv Me Buddies website, which is set to launch on July 21. The brand is designed for global appeal. Lavish Group’s CEO, Marc Todd, gives aNb Media the scoop on the Luv Me Buddies, the 100-day strategy, and more.