WME Licensing is in development to craft the Miss Universe Organization into The Miss Universe brand. WME says that The Miss Universe Pageant is a cross-platform, global promotional vehicle with a history that spans the better part of a century. Sponsors are highlighted before a worldwide audience via a live telecast on NBC, a simulcast on Telemundo, and a highly trafficked website, www.missuniverse.com. Now WME Licensing starts by targeting the apparel, jewelry, and health and beauty categories for a global audience. The Miss Universe Organization encompasses The Miss Universe, Miss Teen USA, and Miss USA pageants.