February 2022 - Page 11 of 11

Mattel Continues Expansion of He-Man Action Figure Line with ‘ Rulers of the Sun ‘

Mattel announced that the Rulers of the Sun, with its multicultural Black, Latino and Asian characters, will be joining the Masters of the Universe Origins line in 2022. The first hero to join He-Man is Sun-Man, one of the pioneering Black action figures, available for preorder today and arriving on shelves around the globe this Spring. As the 40th anniversary of He-Man and the Masters of the Universe kicks off in 2022, Sun-Man and the Rulers of the Sun bring He-Man new, powerful partners in his battle against evil.

Fred Rogers Productions Names Aleya Crable Jennings Dir. of Corporate Sponsorships

Fred Rogers Productions, the award-winning children’s entertainment company behind the well-loved, Emmy-winning PBS KIDS series Daniel Tiger’s Neighborhood, Odd Squad, and Peg + Cat as well as the newest hits, Donkey Hodie and Alma’s Way, has named Aleya Crable Jennings Director of Corporate Sponsorships and Individual Giving. Jennings, who reports to company President and CEO Paul Siefken, will direct corporate and individual fundraising efforts to help Fred Rogers Productions continue to realize its education and social missions.

UTA Appointed as NA Licensing and Publishing Agency for Super Sema

Leading global entertainment, talent and sports company UTA has been appointed as the North American licensing and publishing agency for YouTube Originals series Super Sema. The program marks the world’s first children’s animated series focused on an African kid superhero. UTA will work alongside global master toy licensee Just Play, and will focus on retail initiatives and key partners in publishing, apparel, home and accessories.

Firefly Signs Licensing Deal with MeTV

Firefly Brand Entertainment has been appointed by America’s #1 Classic TV Network, MeTV (owned by Weigel Broadcasting Co.), as the North American licensing agent for the popular hosted horror movie television program “Svengoolie” and also for “Toony the Tuna” from the live-action/animated comedy morning show “Toon In With Me.”

Top Moonbug shows, Blippi, CoComelon and Lellobee City Farm Join WarnerMedia Kids

WarnerMedia Kids & Family announced multiple new acquisitions that will bring some of the most celebrated digital preschool content to Cartoonito on HBO Max and Cartoon Network beginning Monday, Jan. 31. The new preschool block has picked up popular shows from Moonbug Entertainment, including several offerings from Blippi, CoComelon—the #1 most-watched brand on YouTube, Lellobee City Farm, and a second season of Mia’s Magic Playground.

Wildbrain CPLG Takes to the Podium with Sauber Motorsport Representation Deal

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has further expanded its Lifestyle portfolio with the signing of global representation rights for the internationally renowned Swiss motorsport company, Sauber Motorsport AG. Under the deal, WildBrain CPLG will handle all Sauber brands, including Sauber Motorsports, which owns and operates the Alfa Romeo F1 Team ORLEN, as well as Sauber Technologies and Sauber Esports. The initial focus will be on the UK, EMEA, China, India and North America markets.

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ZAG Appoints Carlotta Caracciolo as Consumer Products VP for The Middle East and Africa

Award-winning global independent animation studio ZAG has appointed former MGA Entertainment and Warner Bros. executive Carlotta Caracciolo as its first VP, Middle East and Africa, to oversee the company’s consumer products strategy in the region. The appointment was announced by Julian Zag, SVP Global Operations and Head of Consumer Products, to whom Caracciolo reports.

Douglas Unveils New Sassy Saks for 2022

Sassy Saks are iconic to Douglas Company. This style savvy trend came in hot and has never cooled off! The 2022 runway will host an introduction of 11 new fashion forward pet carrying bags.
Sassy Saks come fully lined with a double handle carry. Each 6.5” tote-style bag is intricately corded on the edges making the quality of the design top tier. The bag not only fits the small pet it comes with, but all the must-carry items a young lady needs.