Tetris Goes Kawaii with Hello Kitty

Sanrio and Tetris announced a multi-year partnership to collaborate on games and merchandise.   Their first entry brings Tetris and many of the Sanrio characters together in a new online game set to debut June 3. In addition, the companies will introduce a new co-branded…

WildBrain CPLG Extends Peanuts Representation to India

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, is expanding its multi‐territory representation deal with Peanuts Worldwide to include the Indian market. Under its recently launched dedicated India office, WildBrain CPLG will build on its successful EMEA partnership for the iconic Peanuts character brand and assemble a local cross‐category program targeting apparel, gifting, homewares, stationery, pet accessories and promotions for all demographics.

WildBrain CPLG Expands in India With New Hires

WildBrain CPLG opened a dedicated office in India, promoting Neesha Krishna to lead local strategy as managing director, MENA and South Asia. Additionally, Mangesh Hande was appointed to the newly created role of commercial director for India.

AtGames Announces Legends Ultimate Arcades

AtGames Digital Media announced its Legends Ultimate arcade machine.   The new, full-size arcade unit will feature hundreds of games that offer a mix of classic arcade and video games. This includes games from Atari, ColecoVision, Data East, The Tetris Company, and more. such as…