Sushi Shop, one of Europe’s leading providers of gourmet sushi, partners with the classic video game brand Tetris, which celebrates its 35th anniversary, on a special in-store collaboration.
Starting in April, Sushi Shop will introduce a limited, collector’s edition of sushi boxes and chopsticks inspired by Tetris with each featuring the shapes and colors of the game’s Tetriminos.
There will be three sushi box styles to choose from, each shaped as a different Tetrimino and filled with a 42 piece sushi combination. It includes three exclusive sushi creations including Sushi Salmon Tsukudani, Sunny Veggie California and Pulled Beef California. Chopsticks also feature Tetrimino designs.
“Over the years, we’ve seen fans post amazing Tetris-inspired sushi creations online, but Sushi Shop is taking it to a whole other level,” said Maya Rogers, President and CEO of Blue Planet Software, the sole agent for the Tetris brand. “A first of its kind collaboration for Tetris as we celebrate the brand’s 35th anniversary, Sushi Shop’s chefs and design team have used their incredible talents to reimagine the game into a gourmet feast with the utensils to match. We’re excited to hear what their customers say about it.”