Author: aNb Media

Premium sock brand Falke has collaborated with popular confectionary brand Haribo to launch a sustainable sock collection, in a deal facilitated by Haribo’s global licencing partner IMG. Family is very important to both Falke and Haribo. This is seen in the Falke claim “With you every step” and the Haribo slogan “Kids and grown-ups love it so, the happy world of Haribo!”. Both traditional companies are committed to accompanying their customers throughout their entire lives and to offer the right product for every age and every taste. Both brands are united not only by their wide range of products, but also by their use of color. In addition, more than 100 years of history and the highest quality standards unite the German, internationally renowned, family-owned companies.

Sloomoo Institute – an experiential destination that taps into the joy of multi-sensory play through hand-crafted, artisanal slime and #satisfying experiences – is excited to announce it is teaming up with leading global children’s entertainment company Spin Master, makers of Kinetic Sand. This collaboration seeks to enhance Sloomoo Institute’s tactile installations with the addition of the mesmerizing, satisfying, “can’t put it down” nature of Kinetic Sand that provides endless creative possibilities. With installations Sloomoo is calling Kinetic Sand “Doons”, custom-made hexagonal structures at a striking height of six feet tall in bright magenta will be added to their experiential destinations. These Doons feature pie slice-like openings lined with LED lights and mirrors for a kaleidoscopic infinity effect – where you can insert your hands and play with the Kinetic Sand, experiencing it through touch and sight from every angle. As the Doons will live inside Sloomoo’s Cove, a day-glow, blacklight world allowing the sand itself to glow in the dark.

ASPIRE, the dedicated Corporate & Lifestyle division of world-leading licensing agency WildBrain CPLG, has secured a deal with Asia Kingston for a range of e-mobility products for the internationally renowned Swiss motorsport brand, Sauber Motorsport, which owns and operates Alfa Romeo F1 Team ORLEN. Under the partnership, Asia Kingston has developed Alfa Romeo F1 Team ORLEN-branded e-bikes and e-scooters reflecting Sauber’s commitment to sustainability, set to debut at the Consumer Electronics Show in Las Vegas (5-8 January 2023) before rolling out across Europe at bike and sport retailers, consumer electronic outlets and hypermarkets. Asia Kingston’s e-mobility products have been nominated for and won multiple design awards, including two Silver A’Design awards in 2021 and 2022.