CAA Signs Squishmallows Brand
As the agency for the plush line from Jazwares’ subsidiary Kellytoy, CAA will seek opportunities for Squishmallows across film, television, video games, publishing, live touring, and more areas.
As the agency for the plush line from Jazwares’ subsidiary Kellytoy, CAA will seek opportunities for Squishmallows across film, television, video games, publishing, live touring, and more areas.
Coyne Public Relations is seeking an account executive to join its agency.
Learning Express named Squishmallows — the plush toy line from Jazwares subsidiary Kellytoy — as its “Best Toy of the Year” for the second year in a row.
The Masterchef Family Cooking Game from Wilder Toys, WowWee, and Endemol Shine North America releases at retailers this month.
Hasbro, Inc. announced that Jess Richardson was promoted to vice president, global licensed consumer products — toys and games.
BBC Studios, the distributor and licensing agent for Bluey, is building on the brand’s consumer product offerings with eight new licensees.
Disguise will continue to develop Pokémon costumes, accessories, and more as the brand celebrates its 25th anniversary year.
ZURU introduced the third series of its 5 Surprise Mini Brands line, featuring over 100 miniature versions of well-known brands like Teddy Grahams, Hershey’s Chocolate, Icee Slushies, and TGI Fridays.