Entertainment Licensing News

Hello Kitty: Super Style Goes on a Global Adventure

Hello Kitty

Hello Kitty: Super Style, an original 3D animated children’s program based on Sanrio’s iconic Hello Kitty franchise has secured its first pre-sales following a raft of deals secured by the producers Watch Next, Monello and Maga Animation Studio and distributor Kids First.


The 52 x 11-minute 3D animated show is commissioned and co-developed with Amazon Kids+. It has been picked up by Canal+ and M6 in France in an agreement signed by Monello and Watch Next, while Maga Animation Studio has secured a deal with RAI in Italy. Kids First has signed pre-sale deals for the show with Tiny Pop in the UK, Discovery Kids for Latin America, RTS for Switzerland and Hop for Israel.


“Hello Kitty: Super Style” is produced by Paris-based production companies Watch Next, Monello (Banijay Group) with Monza and Italy-based Maga Animation Studio, and distributed worldwide by Kids First, with Japanese distributor ABC Frontier, Inc. in charge of Asian territories.


It is currently in production and will launch in late 2022.


In this cheerful, action-packed new series Hello Kitty stars as the friendliest face in the tight-knit community of Cherry Town, where she will stop at nothing to help friends in need. In each episode, Hello Kitty uses the power of her magical bow to activate an amazing transformation, changing her outfit to be a brave explorer, a top-notch chef, a sensational pop star and more to help her pals overcome silly setbacks.


“Hello Kitty is a world famous brand loved by kids and their parents accross generations. Watch Next Media and Monello Productions have successfully respected the DNA of this pop culture icon while creating modern, creative and fun new graphics and stories. We are very excited to be part of this ambitious show!” says Audrey Brugère, Head of kids and foreign series at CANAL+.