Licensing News

Tomy International Expands their Pop Culture Reach with Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Character Plush

TOMY Teenage Mutant Ninja Turtles

TOMY International will introduce a new line of Club Mocchi- Mocchi- plush this fall featuring Nickelodeon’s Teenage Mutant Ninja Turtles property. The four globally recognized brothers will come to life in a retro pop design aesthetic to the delight of multi-generational fans.

 

“Originated in Japan, the Club Mocchi- Mocchi- line is driven by highly popular licenses,” said Tiffany Good, Senior Brand Manager at TOMY International. “It’s been incredibly fun for us to take these favorite characters like Leonardo, Michelangelo, Raphael, and Donatello and infuse them with TOMY magic. The Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles plush will offer fans of all ages a premium designed plush –super soft to the touch as well as exceptional construction. Their strong character definition and humor will be playfully intact in our huggable plush collection.”

 

Teenage Mutant Ninja Turtles launched in 1984 and quickly grew a highly engaged, worldwide fan base. Nearly four decades later, the brand still boasts a 93% global brand awareness among 6–54-year-olds and is supported by new content including the highly anticipated theatrical release, Teenage Mutant Ninja Turtles: Mutant Mayhem, on August 4, 2023. A true brand for the ages, the fall line will feature the four famous characters in 6” x 5” plush at a price of $12.99 each.

 

· TOMY Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Leonardo Plush – Leonardo with a fighting facial expression, his signature blue mask, and katana weapon attached to his shell

 

· TOMY Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Michelangelo Plush – Michelangelo with smiling facial expression, his signature orange mask, and dual nunchaku attached to his shell

 

· TOMY Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Raphael Plush – Raphael with a stern closed-mouth facial expression, his signature red mask, and twin sai weapon attached to his shell

 

· TOMY Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Donatello Plush – Donatello with a fighting facial expression, his signature purple mask, and bō weapon attached to his shell

 

The product will be sold on Amazon starting October 2022– just in time for holiday.