Licensing New Product News

Mighty Mojo Toys Licenses Patented Sound Chip Door Knocker


Means, LLC, creator of the original Fart Knocker and owner of the US patent for sound chip door knocker is proud to announce that they have entered into a licensing deal with Mighty Mojo Toys to launch a full line of decorative sound chip door knockers, with up to 7 customized sounds activated by the lifting of the lever. The Mighty Mojo Toys Sound Knockers will launch this holiday season with a line of customized Halloween and Christmas designs, including skulls, witches, ghosts and pumpkins with scary laughter, screams, chains and of course, “trick or treat”, and several Christmas designs with Santa, wreaths, reindeer and festive holiday music. Mighty Mojo Toys is also looking at branded Halloween properties and retail exclusives.

The Means, LLC x Mighty Mojo Toys License was created by the Brand Liaison special products licensing division.

“We are thrilled to partner with such a creative inventor and this unique product” says Caryl Liebmann, VP of Licensing at Mighty Mojo Toys. “We are working on some very cool designs that we plan to launch in time for Halloween”.

Beverly Means, owner of Means LLC, credits Women In Toys for helping her get this product to market. “I attended the Women In Toys Empower Day in Dallas, Texas and received some great advice and met so many great people in this industry, including the Brand Liaison who saw the potential in this product.”

“We are always on the look-out for unique patented products that we can bring to the market through licensing.” Said Steven Heller, President of The Brand Liaison. “As soon as I saw the original Fart Knocker® and learned of the patent, we immediately went to work expanding the concepts and seeking licensing partners. We selected Mighty Mojo Toys because of their design and production skills as well as their ability to sell products at both traditional brick and mortar and direct e-commerce.”

The Brand Liaison will continue to expand the line of offering for the patented sound chip door knockers including adding unique collaborations and other licenses including character and entertainment licensing and sports licensing.