Licensing News

CreateOn & Dr. Seuss Partner for Magna-Tiles Sets


CreateOn, the colorful creation studio that transforms Magna-Tiles into innovative new applications for kids and grownups with popular licenses and custom personalization, announces a partnership with iconic children’s author and brand, Dr. Seuss Enterprises, a leading children’s entertainment company representing the legacy of iconic author Dr. Seuss. CreateOn will release four new Magna-Tiles sets based on iconic Dr. Seuss stories in 2021.

 Three Magna-Tiles sets based on the classic Dr. Seuss stories “Green Eggs and Ham,” “Oh, The Places You’ll Go!” and “The Cat in The Hat” will be released in Q2 2021, with “How The Grinch Stole Christmas!” debuting in time for the holiday season. In each set, the wild and zany Dr. Seuss characters loved by children and parents will come to life by constructing colorful, printed magnetic tiles, making them perfect STEAM toy for kids ages three and up.

 “As we continue to build CreateOn’s roster of partners, Dr. Seuss epitomizes the iconic stories, characters and imagery that can come to life in an entirely new way for new generations through our unique approach to customizing Magna-Tiles,” said Steve Rosen, Vice President, CreateOn. “With our Dr. Seuss Magna-Tiles structures, kids and parents can work together to creatively bring new life to these classic stories.”

 “According to Susan Brandt, president of Dr. Seuss Enterprises, “We couldn’t be more excited about our partnership with CreateOn and their new Magna-Tiles products showcasing our beloved Dr. Seuss characters. We are also thrilled to see how kids will use their imaginations to play with these innovative structures.”

 All four sets will be available at The sets are for children ages three and up and are compatible with other Magna-Tiles sets. CreateOn has additional licensing partnerships with The World of Eric Carle, Sesame Street, Build-A-Bear Workshop, and Crayola, in addition to its own series of Magna-Tiles Structures sets and customizable photo sets under the MyMagna-Tiles brand name.

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