Travel brand Pan Am appointed Firefly Brand Management as its North American licensing agent to develop a consumer products program across all key categories.
“The sky is never the limit with Pan Am,” said Firefly CEO Cynthia Modders. “The Pan Am logo represents an era of travel that was considered to be so prestigious. We are very excited and already focused on developing further brand recognition for the Pan Am trademarks through new merchandising and licensing programs which will broaden awareness for the airline’s extraordinary history.”
Short for Pan American World Airways, the Pan Am is recognized for its nostalgic signature logos and wordmarks.
“We are excited to work together with the Firefly team. Their success in growing iconic brands makes them an ideal partner for Pan Am,” said Stacy Beck, vice president of brands and licensing at Pan American World Airways. “Buckle up and prepare for take-off, as Pan Am and Firefly team up to further the brand experience through new licensed product offerings and exciting collaborations.”