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Bratz to Re-Release Original ‘Core Four’ Characters


MGA Entertainment is celebrating the 20th anniversary of Bratz throughout 2021 — beginning with the re-release of the original core four Bratz characters: Cloe, Sasha, Jade, and Yasmin.

Starting May 21, they will be sold online at Hot Topic and will roll out in-store on June 2. Beginning in July, all dolls will be available at Walmart, Target, and Amazon.

“Bratz completely disrupted the industry at the time when Barbie was the norm, and the purist perception of what a woman should be. Bratz were and are just so cool, fashion forward and rule breaking. They spoke to what kids actually wanted, not what their parents felt like they should want,” said Jasmin Larian. They were also a diverse group which was shockingly new at the time.”