Pop2Play to Add Barbie Dream Playhouse Set
WowWee’s Pop2Play will add a Barbie Dream Playhouse playset to its lineup of foldable, pop-up cardboard playsets.
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TTPM Unveils Holiday 2021 Most Wanted Toys
This year, the Holiday Most Wanted List is divided into four categories: Learning & Developmental Play, Activities & Active Play, Role Playing & Imaginative Play, and Entertainment/Influencers. Within each of the four categories, the TTPM Editorial Team has selected the HOT DOZEN™, the top 12 toys in each category.
My Squishy Little Dumplings Debut Slate of Digital Content
WowWee and Nickelodeon teamed up for original content reimagining My Squishy Little Dumplings characters as an animated, K-Pop-inspired band called The Squish.
Masterchef Game Brings Home Culinary Competition
The Masterchef Family Cooking Game from Wilder Toys, WowWee, and Endemol Shine North America releases at retailers this month.
Baby Shark’s Big Show! Toys Arrive on Prime Day
Baby Shark’s Big Show! official toys from WowWee arrive on June 21, in time for Amazon Prime Day.
PlayMonster Acquires BriteBrush
With the acquisition of BriteBrush, PlayMonster plans to expand the line of interactive toothbrushes , merging fun with healthy habits.
Canspan BMG Levels Up with Executive Promotions
Canspan BMG Inc. announces the promotion of key talent to leadership roles in order to better service their growing roster of toy and game clients.
The Toy Association Unveils 2021 Toy of the Year (TOTY) Award Finalists
Play-lovers can now visit www.ToyAwards.org to vote for their favorite playthings in each of the 16 categories, browse toys, and download shopping lists for the holidays. Voting will close January 5, 2021.
Pinkfong Baby Shark Dancing DJ Makes a Splash with FinFest Instagram Takeover on October 24
To celebrate the launch of the Pinkfong Baby Shark Dancing DJ, WowWee and Pinkfong are inviting celebrity and influencer families to participate in an online activation.