aNb Media News, August 31, 2010
- Overstock.com Launches Private Sale Site
- Brilliant Sky Opens Location Number Nine
- Memorial Service Planned for Tom Arbuckle
- 11-Year-Old Wins Game Contest
- Author Todd Parr Collaborates with Sesame Workshop
Catching Up With Blake Davidson
This past July, NASCAR announced the establishment of the NASCAR Teams Licensing Trust. It’s an industry-operated organization created to expand and develop the NASCAR licensing program. The Licensing Trust is composed of the organization’s sanctioning body and a number of NASCAR teams, including more than 30 NASCAR national series drivers. Blake Davidson, managing director of licensed products at NASCAR, discussed the establishment and goals of the Licensing Trust.
Real Deal
- ASPCA, European Home Design Partner for Pet Line
- Marvel, DecoPac Partner for Pizza
- FishBowl Offers User-Generated Content for Licensing
You’re Hired
- Ovadia Named CMO at TNA
aNb Media News, August 24, 2010
- Commonwealth Signs with Luv Me Buddies
- Swagg for the Holidays
- Kardashians Create Clothing Line
- She-Ra’s 25th Anniversary Celebration
Catching Up With Bill Wallen
Parfumologie—once solely a fragrance distributor—is now dedicated to the development, manufacturing, packaging, marketing, and merchandising of unique fragrances. Fragrance is one the hottest areas of licensing in an otherwise down market. Parfumologie is venturing into licensed fragrances with The American Line, licensed through the U.S. military.
Real Deal
- Gator Group Signs Artist Jeremyville
- Elizabeth Arden, Bazooka in Perfume Deal
- CNE’s Generator Rex and Hybrid Apparel
- CopCorp, Fortune Fashions for Ringling Bros. Apparel
You’re Hired
- New Hires at The Hub
aNb Media News, August 19, 2010
- Cartoon Network Looking for Liv Licensees at MAGIC
- Celebrate National Toy Store Day with ASTRA
- Hot Wheels, Danica Patrick Partnership