ZAG Miraculous Yogurt
Licensing News
ZAG Partners with Schreiber Foods to Bring Miraculous-Branded Low-Fat Yogurt Smoothies to Walmart Stores Nationwide

Award-winning global independent animation studio ZAG has signed an agreement with Schreiber Foods to bring the globally popular superheroes from the worldwide hit animated series Miraculous – Tales of Ladybug and Cat Noir, to Walmart stores across the U.S. Ladybug and Cat Noir are the first licensed characters to appear on Walmart’s Great Value Low-Fat Yogurt Smoothies. The announcement was made by Julian Zag, EVP, Global Operations and Head of Consumer Products, ZAG.

Michael J Freeman Mego
Smart-toys to Celebrate 50th Anniversary in 2023 as Michael J Freeman Reflects on Journey

The 50th anniversary of the first toy robot is fast approaching. Inspired by his mother’s declaration that “kids love robots,” Michael J Freeman set out to create the prototype for the first ‘smart conversational toy’ in 1973. “A smart-toy has the ability to alter dialogue, make decisions, and change the mode and difficulty level of material of programming based on a child’s performance,” says Freeman.

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Licensing News
Licensing International Releases Global Licensing Industry Study 2022
Licensing International has released its 2022 Global Industry Study, capturing the size and state of the licensing industry and how sales of licensed merchandise rebounded amidst the pandemic. Diving into categories across entertainment, sports, retail, fashion/apparel, and more – the report also shows how pandemic trends continue to shape consumer behavior. Data shows the licensing industry and sales of licensed merchandise strongly rebounded amidst coronavirus pandemic and residual economic shocks.…
Tonies Teams Up with LeVar Burton and the Fullerton School District to Spread Literacy

Earlier this year, tonies teamed up with LeVar Burton and the Fullerton School District to promote early childhood literacy and to introduce the power of the Toniebox to educators. Learn more about how tonies gives kids a much-needed break from screens in the classroom and helps develop social, emotional, and cognitive skills. Watch the below Fullerton Storytime With LeVar video to learn more about tonies’ efforts.

Molly Yeh Macy's
Licensing News
Food Network Star Molly Yeh Launches First Girl Meets Farm Kitchenware Line at Macy’s

Food Network star Molly Yeh is launching her first-ever kitchenware collection exclusively at Macy’s. Girl Meets Farm by Molly Yeh puts the fun in functional with a bright, whimsical and timeless collection of products curated by Molly to showcase her signature style. The line features cookware, bakeware, kitchen storage, food prep, textiles, cutlery and serve ware. In addition, it includes the line of “parent and me” kids’ mealtime products. Ranging in price from $9 to $129, the Girl Meets Farm by Molly Yeh collection is available on, Macy’s mobile app and at select Macy’s nationwide.

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Events Licensing News
MGM Reveals Brand Licensing Plans at BLE

Metro Goldwyn Mayer’s (MGM), a leading entertainment company focused on the production and global distribution of film and television content across all platforms, continues to expand and evolve the licensing strategy for its roster of iconic entertainment properties. At Brand Licensing Europe 2022 (BLE), MGM is set to unveil exciting plans and initiatives, along with special sneak peaks for Pink Panther, Wednesday, Killer Klowns, Vikings: Valhalla and more. 

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Events News
Dr. Seuss Reveals Big Plans at BLE

Dr. Seuss Enterprises, which has been a leading global children’s entertainment company since 1993, is focused on promoting literacy, education, self-confidence, and the wonderful possibilities of a child’s imagination through the works of Dr. Seuss. The creative, whimsical world of Dr. Seuss and its characters have inspired generations of readers and continues to be a true pop culture and entertainment phenomenon, with major successes both on the page and on the screen. For Brand Licensing Europe (BLE,) Dr. Seuss Enterprises will be represented on the WildBrain CPLG stand B161. 

Douglas Holidays 2022
Holidays Can Be a ‘Handful’ at Douglas Company

Picture a sweet, soft, loveable plush toy that fits perfectly into the palm of your hands, and that is the type of Holiday Handful Douglas brings to the season. This year’s Holiday Handfuls assortment includes a precious White Cat wearing a red satin ribbon around her neck and red and white knit snowflake mittens, a darling gray and white Husky Pup wearing a red and white knit snowflake print scarf and a Chocolate Lab wearing a classic red and white snowflake print knit stocking cap.

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The Toy Authority Presents The People’s Play Awards: America’s Wishlist

Roll out the red carpet, clear off the shelves in the playroom, alert Santa, The Toy Authority, a leader in toy entertainment on TikTok, powered by TTPM, the leader in the video product reviews for toys, baby and pet gear, is launching the newest toy award program: The People’s Play Awards: America’s Wishlist.