Target Corporation has announced an exclusive multiyear agreement with iconic toy brand FAO Schwarz to ignite even more magic and inspiration across Target’s unrivaled toy assortment. Starting mid-October, FAO Schwarz toys will be available exclusively at Target stores, Target.com and FAO Schwarz stores. In addition, Target announced the 10th annual Bullseye’s Top Toys list, presented by FAO Schwarz, which includes the most anticipated toys and games from a wide variety of brands available at Target. With a curated assortment of toys at a variety of affordable prices, more exclusive items and only-at-Target experiences with FAO Schwarz and Disney store at Target, Target is committed to offering guests a one-stop shop for all of their toy-buying needs this holiday season and beyond.
PetSafe brand, a global leader in pet product solutions, has announced the names of nine new communities receiving a 2022 Bark for Your Park grant award. PetSafe will award prizes totaling $125,000 to build or enhance an off-leash dog park in winning communities. Since 2011, PetSafe has awarded more than $1.65 million to support more than 80 off-leash dog parks in the United States.
PlayMonster is excited to announce Playskool’s brand-new Glo Friends product line, featuring an adorable cast of characters that teach the cornerstones of Social Emotional Learning (SEL) through mindful play, active listening, and encouraging kids to engage with literacy. This community of adorable, light up bugs will illuminate a child’s world with special Glo moments from morning to night!
Darkstar Skateboards and Madballs property owner, Cloudco Entertainment, have collaborated on a capsule of skateboards, including pro models with Dave Bachinsky, Cameo Wilson, and Ke’Chaud Johnson. The Darkstar x Madballs Fall 2022 capsule showcases the mid-80’s classic Madballs artwork, prominently showcasing characters Horn Head, Dust Brain, and Skull Face. The classic Madballs artwork features clean black key lines and spot color ﬁlls – a true throwback to 1980’s style.
Chefclub, the world’s leading food-themed entertainment brand, and 10 French malls from the Klépierre Group, the European leader in shopping centers, will host a series of live events called “Playfood” – aimed at offering gourmet, accessible, fun, and shareable culinary experiences to kids and families.
Atari — one of the world’s most iconic consumer brands and interactive entertainment producers — has announced the launch of Atari Sunnyvale, a massive social and gaming experience in The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands. Atari Sunnyvale includes a dozen environments based on classic Atari games and a full game based on Crystal Castles. In all, 17 original Atari games are represented.
The Pokémon Company International, in partnership with renowned lifestyle brand Fossil, has launched a new high-end collaboration featuring watches, bags and accessories. The collection’s premium products feature design inspiration from fan favorites within the Pokémon franchise including Pikachu, Bulbasaur, Charmander, Squirtle and more. The full product line is available exclusively on PokemonCenter.com in the U.S., PokemonCenter.ca in Canada and PokemonCenter.co.uk in the U.K., the premier online destination for official high-quality Pokémon merchandise.
Warner Bros Discovery is back in New York City for NYCC, with fan-favorite shows, comics and more from an incredibly wide line-up across the combined divisions of the company, with a series of can’t-miss panels, activations and more, from Thursday, October 6, through Sunday, October 9.
Zigazoo, the world’s largest social network and NFT education platform for kids, is pleased to announce the appointment of Ashley Mady as President of Consumer Products. In the newly created role, Mady will spearhead physical and digital consumer product initiatives, which consist of NFTs and other digital assets, physical merchandise and a blend of the two.