Fred Rogers Productions and Lovevery Collaborate on ‘Daniel Tiger’s Neighborhood’ Digital Content Sponsorship
Fred Rogers Productions has secured a sponsorship agreement for Daniel Tiger’s Neighborhood with Lovevery, the global childhood development brand supporting families with their subscription early learning program. The deal marks a first-of-its kind, digital-only sponsorship for the iconic children’s media organization trusted for its content geared toward inspiring a lifetime of learning. The collaboration will include custom-branded Lovevery pre-roll (video) that will precede the fan favorite series on PBS KIDS streaming platforms, including the pbskids.org video player and the free PBS KIDS Video app, as well as recognition on the PBS KIDS YouTube channel, beginning July 2023.