Herschend Hires Former Jim Henson Company Exec
Sarah Maizes — a former executive at the Jim Henson Company — was named senior director of development and executive producer by Herschend Entertainment Studios (HES).
Mattel Receives Forest Stewardship Council Award
The Forest Stewardship Council (FSC) has recognized Mattel with a 2021 Leadership Award for its use of FSC-certified products. In 2020, Mattel achieved 97% recycled or FSC-certified content in the paper and wood fiber used in its products and packaging.
Wind Sun Sky Adapts Twilight Daycare as Digital Series
Roblox publisher Gamefam is partnering with Wind Sun Sky to adapt its game Twilight Daycare as a digital series.
LEGO and Target Debut Lifestyle Collection this Winter
The limited edition LEGO Collection x Target — an assortment of home goods, pet products, toys, apparel, accessories, and more — launches in December.
WowWee to Release Twilight Daycare Dolls
WowWee is kicking off a new partnership with Roblox game publisher Gamefam with a line of dolls based on the game Twilight Daycare.
France Mer Joins Adventerra as Marketing Director
Adventerra Games has appointed France Mer to the newly created position of director of marketing, to lead and implement brand marketing strategies for the company’s line of games.
Retail Monster to Lead Harlem Globetrotters Licensing
Basketball and entertainment franchise the Harlem Globetrotters (HGI) are launching a U.S. and U.K. licensing program that will be led by Retail Monster.
Spin Master League of Legends Collection, Adaptive Costumes from Disguise, & More New Product
Spin Master launches the first of its collection as master toy licensee for League of Legends; Disguise expands its range of licensed adaptive Halloween costumes and wheelchair cover sets; Griddly Games promotes STEAM fun with Just Add Soap; and more new products.
Schleich & 4-H Reveal ‘Create Your Story’ Winners
Schleich unveiled the winners of its “Create Your Story” contest in partnership with the National 4-H Council, debuting a choose-your-own adventure style YouTube video.