JAKKS Pacific and Authentic Brands Group Announce Long-Term Multi-Brand Agreement for Toys and Products
JAKKS Pacific, Inc (NASDAQ: JAKK), a world-leading toy and consumer products manufacturer, announced a long-term agreement with Authentic Brands Group (Authentic), a global brand development, marketing and entertainment platform. Through the agreement, JAKKS Pacific will design, manufacture and distribute an extensive range of innovative products inspired by Authentic’s portfolio of iconic brands. This includes Forever 21, Juicy Couture, Element, Roxy, Quiksilver, Prince and Sports Illustrated. The new products are planned to roll out in-store and online at key specialty and mass retailers across North America, Latin America, Asia-Pacific, Australia, New Zealand, Europe, the Middle East and Africa, commencing in 2024.