Category: Licensing

Moose Toys, a leading innovator in the toy industry, has acquired a license for Paramount’s Teenage Mutant Ninja Turtles. Under the new licensing agreement, the toymaker’s popular action-packed Akedo brand will be the first Moose Toys line of products to get the Ninja Turtle treatment. Akedo game pieces will feature the classic characters from the classic animated series and are on shelves now, ahead of the upcoming film, Teenage Mutant Ninja Turtles: Mutant Mayhem, in theatres August 2, 2023. The agreement also allows for cross-collaboration with additional original brands from Moose Toys. Plans include the “Heroes in a Half Shell” debuting as characters in an upcoming line for Heroes of Goo Jit Zu in 2024.

Just like the iconic soldiers who greet each guest at the flagship FAO Schwarz store in New York, the American Girl x FAO Schwarz 2023 Toy Soldier Collector Doll brings holiday cheer with luxe textures, gold details, and shimmering Swarovski crystals. The American Girl x FAO Schwarz 2023 Toy Soldier Doll  will retail for $300 and is for doll enthusiasts 8 and older. The 18-inch doll features light-blue eyes and curly dark-brown hair with golden caramel highlights. She arrives in a shako-style hat with gold-trim detail and an FAO Schwarz embossed clock face at the center, a red velvet jacket with gold shoulder epaulettes, gold binding at the collar and sleeves, Swarovski crystal buttons, and Swarovski crystals on the cuffs, a three-layer black mesh-lined skirt, paired with a satin belt featuring a gold buckle encrusted with black Swarovski crystals, and a pair of gold stud earrings with red Swarovski® crystals at the centers.

Robosen Robotics, a leading innovator in the field of robotics, have announced the Transformers Grimlock Auto-Converting Robot – Flagship Collector’s Edition, the world’s first dual-form, bipedal walking robot. Through Robosen’s partnership with Hasbro, the robot will be on display at the Hasbro Pulse Booth #3213 at San Diego Comic-Con for fans to get an upclose and personal look of their favorite Dinobot. Pre-order is open now and runs through September 30th on Robosen.com and Hasbro Pulse, ensuring enthusiasts have ample opportunity to secure their Collector’s Edition at a special pre-order price of $1,499. Scheduled shipping is late Fall, with a retail price of $1,699.

Mighty Jaxx,  the award-winning integrated future culture platform has announced that both Freeny’s Hidden Dissectibles: One Piece Ladies Edition Funboxx series and Kwistal Fwenz X Avatar: The Last Airbender FunBoxx series collections are available for purchase in stores now! The One Piece collection is available at Hot Topic, Box Lunch, Newbury Comics, FYE, and Books-A-Million, and the Avatar collection can be found at Newbury Comics, and at Diamond Comics & Books-A-Million. The Freeny’s Hidden Dissectibles: One Piece Ladies Edition Funboxx series features the fierce and resilient ladies of One Piece designed in renowned artist Jason Freeny’s signature dissected style, while the Kwistal Fwenz X Avatar: The Last Airbender FunBoxx series features the Gaang—Aang and his friends—and Uncle Iroh as they set out to restore balance to the world.

Moose Games, the gaming innovation division of award-winning Moose Toys, announced it has acquired the global rights to sell the best-selling family party game Do You Really Know Your Family? from ASM Games. Do You Really Know Your Family? is catered specifically toward families, filled with questions to ask your family members that evokes gasps, rib-aching laughter and too much fun. “We saw Do You Really Know Your Family? and immediately knew it would fit perfectly within our growing games portfolio,” said David Norman, president, Moose Games. “We love the insightful questions and can’t wait to share the fun with families all over the world.”

Incredible Group is unveiling its long-awaited lineup of Jelly Belly licensed toys and collectibles in a collaboration that is sure to satisfy your sweet cravings. The collection is set to launch for Fall 2023 and includes a range of squishy Jelly Belly jelly beans of various sizes – all of which are scented to replicate original Jelly Belly bean flavors. Incredible Group has made its mark manufacturing and distributing licensed and original toys across North America. Its partnership with Jelly Belly builds on a longstanding commitment to discovering, creating and sharing the best toys and games in its market. The collection will feature squishy, scented & collectible jelly bean toys with classic Jelly Belly bean shapes and scent! Available in two different collectible sizes and a variety of packs for purchase, this new launch is a must-have for kids and adults alike! 

Toikido and Supersocial are thrilled to announce the global launch of Piñata Smashlings, an imaginative, visually stunning, multiplayer Roblox game that will captivate audiences worldwide and kids of all ages. The innovative, blockbuster, premium quality game offers players a unique social experience as they explore, capture, and train Smashlings, the magical pet-like creatures that live in the Piñataverse – and marks the first of its kind integration of digital gameplay alongside physical product, experiential entertainment, and more.

This summer, everyone is living in a Barbie World! Building on the excitement of the upcoming Barbie movie premiere, Horizon Group USA has a magnificent collection of Barbie toys and crafts that will ignite the inner Barbie of children everywhere, allowing them to sparkle and shine as bright as Barbie herself!

Moose Games, the gaming innovation division of award-winning Moose Toys, announced that it has acquired the game That’s What She Said, its expansions, and full rights to sell the hilariously twisted adult party game globally. That’s What She Said delivers unforgettable moments of laughter and outrageous fun to millions of living rooms, game nights and gatherings worldwide. The best-selling party-in-a-box has players matching side-splitting setup cards to the funniest ‘that’s what she said’ phrases and marks continued growth in the adult party game category of Moose’s burgeoning games portfolio.