Mentos Enters the Soft Drinks Category
After the successful international launch of the Chupa Chups sparkling soda, which has twice been granted the Superior Taste Award by Belgium’s International Taste Institute, Perfetti Van Melle now brings a new and surprising licensing novelty soft drink to the market with its leading mint brand Mentos. The product is a non-sparkling drink with low sugar that contains jelly bites. Its packaging is an attractive slim 240 ml can format. The drinks range consists of three flavor variants inspired by popular Mentos flavors: lemon and mint, apple soda kick and fruity mix.