Category: News

The People of Play (POP!), a leading community of toy industry professionals, and Happy Camper Live, the first 365-day online summer camp program offering hundreds of online and interactive activities for children, are excited to announce their partnership to bring the Young Inventor Challenge to the summer camp world. The Young Inventor Challenge is a unique competition designed to inspire and encourage creativity, innovation, and problem-solving skills in children aged 6-18 years old. The competition invites young inventors to submit their original toy or game designs, which are then mentored and judged by industry experts.

Licensing Expo, the premier global event for licensing, IP, collaborations and brand extension, organized by Informa Markets Global Licensing Group and sponsored by industry association Licensing International, successfully concluded June 15 with nearly 12,000 unique attendees, a 13% increase on 2022’s total attendance and returning to numbers close to 2019’s pre-pandemic edition. The annual event also recorded the highest quality attendance to date, with 60% of visitors being C-suite or Director level executives alongside a record-high retail attendance, coming in at +47% vs 2019. Over 1,150 retailers attended including buyers from Walmart, Forever21, PacSun, Tilly’s, Toys ‘R’ Us, Ross, Rue 21, Hot Topic, Inditex, Dollar General, Bershka, Burger King, Hallmark, Macy’s, Amazon, Kohl’s, Target, Fanatics, TJX Companies Inc., Home Depot, Lush, Coach, Primark, and Pottery Barn.

Paramount+ is a total household streamer that features iconic franchises and beloved characters. The magic of the Mountain of Entertainment campaign is that the service’s unmatched content offering is showcased in an authentic and interesting way that draws in consumers. The Lodge: A Paramount+ Experience is the next iteration of the campaign, offering a unique and immersive experience that brings Paramount Mountain to life. 

FAO Schwarz, New York City’s most iconic toy store, announced an exclusive partnership with Universal Products & Experiences to become the ultimate destination for Gabby’s Dollhouse fans this summer. Starting July 1, FAO Schwarz will be the only retailer to offer Spin Master’s newest playset, the Gabby Cat Friend Ship before it launches globally in August. Fans can also shop an exciting assortment of accessories and toys including Spin Master’s award-winning toy line, Gabby’s Bluetooth Headphones from Kid Designs, Gabby’s Dollhouse Necklace Set from Tara Toy, the My First Puzzle Book by Phidal, Inc. and more.

Debuting on July 8th at the Homecoming event, Jada Toys introduces Pink Slips, a new line of premium quality and inclusive die-cast collectibles. This debut marks the latest addition to the extensive product offering from Jada Toys. Pink Slips leverages Jada’s expertise in design, paint schemes, and finishes, transporting the brand to its iconic roots within car culture. The die-cast collection will be available in a range of finishes including candy, iridescent, and gradients that will ensure each one is as unique as the perspective car it represents.The sleek and stylish designs guarantee there is something for everyone!