WWE Slam City Heads to Nicktoons
WWE and Nickelodeon announced that WWE Slam City, WWE’s kids property that includes an original animated short-form series, will debut October 22 during the NickSports programming block on Nicktoons.
WWE Slam City, filmed in the next generation of stop-motion animation, features a new WWE animated character named The Finisher, who fires all of the WWE Superstars and sends them to WWE Slam City to find day jobs. With John Cena as an auto mechanic, Randy Orton as a zookeeper and Sheamus as a theater usher, these Superstars stay true to their WWE personas as they face life outside of the ring with new career challenges.
The 26-episode series is comprised of two-minute shorts featuring WWE Superstars John Cena, Randy Orton, Sheamus, The Miz, Rey Mysterio, Kane, and Mark Henry in a new animated world. The NickSports block airs every Wednesday from 9–11 p.m. (ET) on Nicktoons.
WWE Slam City is a key component of WWE’s larger strategy to expand its reach to kids. Since its launch earlier this year, WWE Slam City has secured nearly 20 million views across a variety of platforms including WWEslamcity.com, Cartoonium, WWE Network, Hulu, Kabillion, Nintendo and AOL.
Target Unveils Holiday Plans
Target Corporation has announced new initiatives for the holiday season centered on products, value, and guest-friendly services.
Tools and Services
For the first time, Target will offer free shipping on all Target.com orders for the holidays, now through December 20. Additionally, more than 65,000 items are now available for Store Pickup on Target.com and 80 percent of orders are fulfilled within one hour.
Target will also launch a Wish List app beginning October 31. In the app, kids can add must-have items to their list, while parents can share the list with friends and family. Target’s Wish List app also offers an augmented reality feature that works with Target’s Kids’ Gifting catalog. Consumers can also save 10 percent on their Wish List on one day of their choosing before November 26. The app can be downloaded to iOS and Android mobile and tablet devices or printed on the registry kiosks in Target stores.
Additionally, mobile and tablet apps are relaunching for the holidays. The enhancements aim to make it even easier to locate and purchase what consumers are looking for using interactive store maps and shopping lists as well as streamline checkouts, such as with Apple Pay in the iPhone app.
Target has created more ways for guests to save all season long with weekly sales, weekend promotions, and exclusive deals on Target.com and Cartwheel, Target’s savings app. Cartwheel will offer daily deals for its more than 10 million users, and from November 2 to December 24, Cartwheel will offer 50 percent off a different toy every day. The app will have new features for the holidays, including special deals for top users, personalized recommendations, and a select number of popular offers that will not expire.
For the third year, Target is extending the timeframe of its Price Match Policy for the holiday season beyond the typical seven-day window. If a guest purchases a qualifying item at Target between November 1 and December 24 and then finds it for less at Target.com, a local competitor’s printed ad, or at select online retailers, Target will match that price.
REDcard holders will also get five percent off nearly all purchases, free shipping at Target.com, and an extra 30 days for returns.
Partnership with STORY
This holiday, Target has also partnered with New York retailer STORY. STORY brings an editorial lens to retail and reinvents itself every four to eight weeks—from merchandise and store design to floor plans and fixtures—bringing to light a new theme or trend. From Target’s design partnerships to its everyday collections, STORY will curate its favorite holiday treasures from Target, alongside its other must-have items for the season, beginning November 5.
Holiday Marketing Campaign
Target’s marketing campaign, which will start to run on November 2, will include broadcast, radio, out-of-home and catalogs with an increase in digital media support by 50 percent. Target stores will also be transformed with fun and whimsical in-store décor created in partnership with top design agency, David Stark Design.