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aNb Media News, August 26, 2015

Fall Toy Preview Stays in Dallas Through 2018; Show Moves to Late Sept.

The Toy Industry Association’s (TIA) executive committee and board announced that Fall Toy Preview will remain in Dallas, Texas, through 2018. However, the dates of the show have shifted into late September. Upcoming dates are as follows: September 27–29, 2016; September 26–28, 2017; and September 25–27, 2018.

“After gathering participant feedback and holding extensive discussions about the pros and cons of various alternative locations, we are pleased to announce that we have recommitted to the Dallas Market Center for the next three years,” said Steve Pasierb, TIA president and CEO. “For the last decade, Fall Toy Preview has worked tremendously well for many in the toy industry. We look forward to further strengthening and enhancing the marketplace, as we continue to incorporate business, networking, and educational opportunities to benefit attendees who flock to the show from around the globe.”

TIA’s Trade Show Committee, made up of a range of member company types and sizes, conducted a 10-year review of Fall Toy Preview to determine whether the event’s current timing, location, and strategy position the show for short- and long-term success. Alternate sites, date options, rental fees, and ancillary costs were explored before it was determined that either Dallas or Los Angeles would be the best fit for the show. Because Los Angeles posed several challenges, including a lack of available venues for 2016 and 2017, the Trade Show Committee submitted a consensus proposal to keep the fall marketplace in Dallas through 2018. The proposal was recently approved by TIA’s executive committee and board.

This year’s show will take place October 6–8 and TIA says that to date top retailers have already registered to attend, including buyers from AAFES, Amazon.com, Bed Bath & Beyond, Family Dollar, Gamestop, Party City, Target, Toys “R” Us, Walmart Stores, and QVC, as well as from a number of specialty stores selling toys, gifts, school supplies, and more.

Visit the Fall Toy Preview website for more information.