This June for Pride Month, kids and family entertainment company WildBrain and GLAAD — the world’s largest LGBTQ media advocacy organization — are teaming up to launch a Teletubbies fashion collection for adult fans. Proceeds from sales of the collection will benefit GLAAD.
The Teletubbies Pride Collection consists of 90s-inspired streetwear, with a focus on two themes: “Big Hugs, Big Love” and “Teletubbies Love Pride.” The range includes a bucket hat, sling bag, muscle tee, and tube socks, as well as a limited quantity of made-to-order two-piece suits. The pieces feature custom graphic treatments, prints, and cues from the Teletubbies, such as theirs signature colors and antennae shapes.
“The Teletubbies have always embraced their own offbeat quirkiness and sense of style. This Pride Month, we’re celebrating that ‘love who you are’ spirit through our collection of ready-to-rave fashion that makes Tinky Winky, Dipsy, Laa-Laa and Po very proud,” said WildBrain Chief Brands Officer Michael Riley. “We’ve taken the most iconic elements fans know and love about the Teletubbies and designed a playful collection with fashion flair that we hope fans will love to wear this Pride Month and all year-long.”
“This Pride Month, the iconic Teletubbies brand is celebrating the importance of self-expression and acceptance in a unique and uplifting way, while giving back to create change,” said John McCourt, Senior Director at GLAAD. “Proceeds from this collection will support GLAAD’s culture-changing programs, including our work to expand LGBTQ images and inclusion in kids’ and family programming.”