Licensing News

Monopoly and Global Superstar J Balvin Create Colorful Music-Inspired Limited Edition Board Game

J Balvin Monopoly

Welcome to J Balvin’s token Madness! For August 2022, Hasbro and J Balvin have teamed up to create Monopoly: J Balvin Limited Edition. Balvin, who is known for his colorful style and smiley face design which he incorporates into this one-of-a-kind board, becomes the first globally recognized Latin star with his own Monopoly game. Monopoly: J Balvin Limited Edition is now available for purchase (SRP $49.99) on or


When he’s not performing in front of millions of fans around the globe, Balvin likes to spend time at home playing games with family and friends… and as a new father, Balvin was inspired to make this unique Monopoly edition for his son so that they can build memories playing this iconic game as he grows up!


Monopoly: J Balvin Limited Edition offers a trip to a world full of color, energy and, as always, reggaeton, from Medellin, Colombia to the world. A Monopoly game where Jose, as an artist, manages to capture his feelings and passion for music in an iconic way, to remind us that dreams do come true. A magical journey through J Balvin’s discography. An invitation to never forget the child inside us, to retain that magic and energy, and keep the good vibes coming. Just like children, we remember that it’s somewhere between the good and the bad that pure and real connections are often found.


The game includes a highly stylized J Balvin board, 6 bespoke tokens, 28 title deed cards, 16 chance cards, 16 community chest cards, 1 pack of Monopoly money, 32 houses, 12 hotels, 2 dice and instructions.


J Balvin Monopoly 1


J Balvin Monopoly 2


J Balvin Monopoly 3