In celebration of mesmerizing medium Kinetic Sand, Jordan Ferney merges her love of parties, and penchant for color, orchestrating the ultimate playscape to inspire endless opportunities for creativity using the the one and only Kinetic Sand.
“I wanted to create a colorful, sensorial experience that will inspire kids to explore the endless opportunities for creativity that Kinetic Sand allows. Kinetic Sand is basically sand with a superpower. It holds shape but it’s ephemeral enough that you’re never stuck.”
Tapping into that creativity, Ferney first set the stage by custom color mixing all new Kinetic Sand hues to achieve her signature aesthetic before constructing a giant rainbow sandbox and DIY ice cream bar.
“When I am in a creative flow you can’t stop me. Getting an idea in your mind and getting excited to try ‘that thing’, that’s what drives me. And I see that excitement in kids’ eyes when they play with Kinetic Sand; creating something with their own hands, there is something so special about that – it’s irreplaceable.”
Kids can get their hands in the sand with newly launched Kinetic Sand Swirl N’Surpise Playset available now (Amazon, Target, Walmart).
Ferney is the latest ‘Kinetic Creator’ to apply their master craft to the medium. Earlier this summer Buddy Valastro cooked up an epic 5-tier rainbow cake using 500 lbs of Kinetic Sand.