This April, Justice drops an exclusive Justice X Airheads collection at Walmart. The unisex spring collection is targeted at juniors and has a colorful neohippy style. The collection will be available only at Walmart on-and offline stores.
In the Justice X Airheads collection fashion meets fun, and candy-inspired colors will bring a pop to juniors’ wardrobes. It includes comfortable Tshirts, tank tops and shorts with trendy and bold finishes in which kids will love to play and relax in this summer.
“In this collection, Justice has picked up so well on the fun and playful vibe of our brand Airheads. We are thrilled about this exclusive collaboration with Walmart, allowing kids all over the USA to sport a fun Airheads look this summer.”, says Christine Cool, Area Licensing Manager Perfetti Van Melle.
The global confectionery group Perfetti Van Melle is a privately-owned company producing and distributing candies and chewing gum in more than 150 countries worldwide and it owns many much loved brands, of which several build successful licensing programs in key markets across the globe.
Airheads, the candy with mouth blasting unique fruity flavor profiles, is a popular brand found almost everywhere in the US. It is successfully licensing food and beverage products and many lifestyle categories such as apparel, cosmetics, stationery and digital games, among others.