Miniland, makers of award-winning toys and games focused on Social Emotional Learning and diversity, continues to enhance its efforts to become a greener company through the expansion of its successful ECO line and actively measuring its carbon footprint over the past four years.
“We are really proud of our efforts to become more eco-conscious,” said Clara Roque, National Sales Manager for Miniland USA. “Climate change currently represents the greatest environmental, social, and economic threat to the planet. That is why Miniland has decided to take a step forward to support the planet and be one of the few Spanish companies that voluntarily calculates the Greenhouse Gas Emissions derived from its activity. In addition, this calculation is verified by an external audit company and registered in the National Registry of Carbon Footprint.”
The company shared its detailed Carbon Footprint Report with their Sales Representatives and Retailers this year in a transparent effort to communicate the company’s reduction of their three-year average of emissions by 8.7%, with a significant reduction of 28.89% between 2020 and 2021.
Miniland has also expanded its line of eco-friendly toys and games made of bio-based materials like reclaimed wood and natural fir fibers, bioplastic produced from sugar cane, and recycled materials. Focusing on the importance of sustainability and durability through impactful, classic play, Miniland’s new additions include knitted doll fashions made from recycled materials, new ECO Sensory Balls made of natural rubber for babies and toddlers, and uniquely designed Towering Wood Stones made of FSC wood.
In honor of Earth Day, Miniland will be giving away $500 worth of ECO products on their social media accounts to inspire parents and educators to support green play and eco-conscious education.
“Our brand mission has always been to encourage respect, kindness and acceptance among young children, so that they can become open-minded and accepting adults,” said Roque. “Treating the earth with that same level of respect is the drive behind everything we do.”
For more information on Miniland’s ECO line, visit www.minilandgroup.com.