Licensing News

Hanna Andersson Unveils First-Ever Collection with National Geographic

Hanna Andersson National Geographic

Hanna Andersson, the leading premium children and baby apparel brand, is collaborating with the iconic National Geographic brand to unveil its latest collection inspired by a shared vision of inspiring excitement about the planets, science, exploration and adventure among generations to come.


Made with the same quality and durability parents have trusted for 40 years, the collaboration’s apparel and PJs will feature unique space and planet themed artwork that will help engage Hanna Andersson’s current fans and taps into National Geographic storytelling about space, bringing exploration to children’s fingertips.


“National Geographic has explored the vast unknown of outer space for generations and is a go-to destination for explorers of all ages,” said Kara Carter, Chief Product Officer at Hanna Andersson. “Through this special collection we aim to ignite curiosity in our young adventurers and outfit them in comfy, space-themed attire for their explorations day and night.”


The Hanna Andersson x National Geographic six-piece collection features the apparel brand’s famed long john pajamas, graphic tees, sweatpants and more. With the same super soft, breathable fabric that brand fans have come to expect from Hanna Andersson, this collection features prints like Space Explorer and includes:

National Geographic Long John Pajama Set
National Geographic Short John PJ Set
National Geographic Graphic Tees
National Geographic French Terry Sweatpants


Purchases from the Hanna Andersson x National Geographic collection help support the global nonprofit National Geographic Society in its work to protect and illuminate our world through exploration, research, and education. To learn more, visit


Hanna Andersson’s collaboration with National Geographic is crafted around a shared commitment to support a healthier planet, as well as Hanna Andersson’s initiatives promoting gender equality across global supply chains. Hanna Andersson uses more sustainable practices and post-harvest processes to meet GOTS standards for environmental and social practices with its organic cotton used in the brand’s legendary pajamas. This collection’s apparel was crafted in factories that participated in the RISE (Reimagining Industry to Support Equality), an initiative of Business for Social Responsibility (BSR) of which Hanna Andersson’s founder Gun Denhart is a founding member. This program works to advance gender equality across global supply chains to create a better world for everyone.


The Hanna Andersson x National Geographic collection is now available at Join the conversation on social media by following @hannaandersson and @NatGeo.