Entertainment News

Moonbug Entertainment Expands into Israel

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Moonbug Entertainment Ltd. announced a new strategic partnership with Noga Communications, one of the leading television broadcasting channels in Israel, mediated by Yosi Fox of LDI. As part of the partnership, Moonbug Entertainment will launch a new Moonbug Kids branded digital linear channel, available to consumers starting in April and a Moonbug Kids-branded channel within Noga’s subscription video on demand platform, BIGI, by the end of this year.

Families across the country will have access to over a thousand episodes of Moonbug content and from 21 of its IPs, including CoComelonLittle Baby Bum, Go Buster, ARPO, My Magic Pet Morphle, and more. Content will be available in Hebrew with several non-dialogue titles for children to build an understanding of non-verbal communication like body language and facial expressions.

“Parents around the world turn to Moonbug for our trusted engaging and educational content. We’re excited to have a partner like Noga Communications that is committed to giving its viewers access to our premium shows. This 24/7 linear channel in Israel is a strategic milestone for us as it shows how multifaceted Moonbug can enter key markets,” said Nicolas Eglau, Managing Director EMEA & APAC at Moonbug.

Moonbug’s children’s content is focused on engaging visuals and storytelling that helps kids learn and grow by promoting values such as compassion, empathy, and resilience in an entertaining way. Content on the Moonbug channel will be refreshed on an annual basis. More information about Moonbug and its portfolio can be found at moonbug.com.