With 80s nostalgic brands helping to set the scene for the cult-favorite Netflix series Stranger Things, Nike is now teaming up with Netflix off-screen to created a limited-edition capsule collection, the Nike Stranger Things collection, highlighting its old-school Cortez, Blazer and Tailwind sneaks.
Just as the 1980s prove to be a transformative time for the show’s characters, Nike was also shaped at the time by the golden age of games in Los Angeles and pro basketball. At Nike, 1985 was the year Air began to take shape (realized two years later in the Air Max I) and when Dunk emerged on collegiate basketball courts. Meanwhile, the Cortez, Blazer and Tailwind remained sport and style staples.
The first drop of the collaborative capsule incorporates Hawkins High’s green and orange color scheme and Tiger mascot into a mix of apparel and footwear. Sweat suits and complementary T-shirts channel 1980s phys-ed class style, and matching pairs of three sneakers. The pieces launch June 27.
A second drop of shoes will hit stores July 1. Dubbed the “OG Pack,” each shoe carries a red, white and blue color scheme and celebrates 1985 Independence Day with a year marker on the heel and special firework display sock liner.