Licensing News

Mighty Mojo Toys Announces Clifford Collaboration

Mighty Mojo Toys Clifford

Mighty Mojo Toys is manufacturing a line of Clifford the Big Red Dog plush toys for the new movie that premieres this week.

Jessica Gavin of Gavin Hoss Group Ltd. brokered the licensing deal between Mighty Mojo and Scholastic Entertainment.

Clifford the Big Red Dog, coming to theaters November 10, is based on Scholastic’s children’s book series of the same name. Created by author Normal Bridwell more than 50 years ago, the Clifford brand now includes several TV series and line of video games.

The new live-action feature film is distributed by Paramount Pictures and stars Darby Camp, Jack Whitehall, Kenan Thompson, Rosie Perez, and John Cleese.

Clifford the Big Red Dog has been a formative part of the childhood experience for as long as I can remember,” said Arash Moghaddam, CEO of Mighty Mojo Toys. “We’re beyond thrilled to bring him to life and delight every generation of his readers.”