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Enesco Appoints Raiffe President of Gund

Enesco, LLC announced the appointment of Bruce S. Raiffe as president of Gund, a wholly-owned subsidiary of Enesco.

Raiffe rejoins Gund after serving as a consultant to the company for two years. Raiffe has more than 30 years of experience at Gund having worked in various positions including company president from 1993–2005 and chairman and CEO from 2005–2008. He brings significant knowledge of both the plush industry and the company itself. Raiffe’s family owned and operated Gund through three generations prior to being sold to Enesco.

Commenting on the announcement, Thomas G. Bowles, CEO of Enesco said, “We are extremely excited that Bruce has decided to join Gund again.” He added, “I cannot think of anyone more qualified to take the reins. No one understands the Gund brand, its customers, and products better than Bruce who grew up in the company and is so passionate about the business and its success.”