Jones Departs Target
Target Corporation announced that Jeff Jones, executive vice-president, chief marketing officer will be departing the company, effective September 9. Jones is joining Uber as president of ridesharing and will be responsible for Uber’s operations, marketing, and customer support globally. Target chairman and CEO Brian Cornell issued the following statement:
“Since joining Target in 2012 as our chief marketing officer, Jeff Jones has modernized Target’s marketing and helped drive Target’s strategy, creating momentum for the company and positioning Target for the future. He worked tirelessly to sharpen our focus on the guest and evolved our marketing capabilities to center on the important role digital plays in their lives. Under his leadership, the team has also produced a number of unforgettable brand moments from the introduction of #MoreMusic during the industry’s biggest awards night to notable moments like our 2015 holiday campaign, which exceeded all previous brand measures. These campaigns not only drove the business, but created a deep, emotional connection with our guests. Because of his many contributions, Target continues to be among the world’s most recognized and beloved brands,” said Cornell. “I want to thank Jeff for his work on behalf of our brand, our business, and the Target team. He’s been an important partner during my time at Target, and I, along with the entire team, wish him well in his future endeavors.”
Cornell added that Target will be undergoing an extensive internal and external search for its next chief marketing officer.