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Crazy Aaron’s Names Don Perkins CEO


Crazy Aaron’s has appointed Don Perkins as the new CEO of Crazy Aaron Enterprises.


With a career spanning product manufacturing, corporate business development, and senior executive leadership at some of the world’s leading companies, Perkins brings a wealth of knowledge and experience to the Crazy Aaron’s team.


Perkins began his career at Procter & Gamble and then worked on management challenges around the world for McKinsey & Company’s many industrial clients, including General Motors, GE, and Chloride. He was recruited to GE’s Corporate Business Development Group and then moved to GE Silicones where he was responsible for sales and marketing operations, worldwide sales projections, inventory management, and all global business teams. Most recently, Perkins founded Zon Capital Partners to help young companies build high-performing teams, implement new financial systems, and operate with strategic vision.


“I am so excited to welcome Don to the team,” said Aaron Muderick, founder and president of Crazy Aaron’s. “As a vertically integrated organization, we needed a leader with unique and wide-ranging experience and we found that in Don. His impressive background connects directly with so much of what we do, and his love of leading a team matches up with our values. I am confident that Don has the skill set and temperament to help our amazing organization evolve to the next level.”