Search Results for: wildbrain

WildBrain Whips Up Global Appetite for Strawberry Shortcake with New Content Launches, Licensing Partnerships and Brand Activations

WildBrain, a global leader in kids’ and family entertainment, announces a fresh serving of sweet licensing deals, brand activations and content distribution deals for its beloved Strawberry Shortcake as the brand builds momentum towards the October 2 streaming premiere on Netflix of the much-anticipated new CG-animated special, Strawberry Shortcake and the Beast of Berry Bog. Produced by WildBrain Studios, the new spooky Halloween-themed special is the first of four seasonal specials coming to Netflix in 2023 and 2024. Sure to delight fans of WildBrain’s original animated series, Strawberry Shortcake: Berry in the Big City—the third season of which is now streaming on YouTube—the new special joins a wave of fresh brand activity and product launches set to roll out into 2024, further expanding the choices for fans both young and young at heart to enjoy the World of Strawberry Shortcake both on and off screen. Strawberry Shortcake also celebrates its 45th anniversary in 2024.

WildBrain Teletubbies Give ‘BigHugs!’ to New Licensing and Content Partners Around the World

WildBrain, a global leader in kids’ and family entertainment, is continuing to deliver new and colorful ways for fans of its perennially popular Teletubbies to engage with the much-loved franchise around the world. New licensing partnerships and content deals expand the brand into additional categories, with growth in the digital space and fresh promotional activations in key markets. Highlights include a brand-new e-commerce site, new apparel ranges from Dolls Kill, multiple fan-focused activations, location-based events in China and a previously announced global partnership with leading lifestyle retailer MINISO.

WildBrain CPLG Launches Global Location-Based Entertainment Business with New China Deals Brokered for Peanuts, Teletubbies and In the Night Garden

WildBrain CPLG, a world-leading entertainment, sport and brand licensing agency, is continuing the expansion of its global strategy with the launch of a new location-based entertainment (LBE) business to drive opportunities for WildBrain’s franchise brands as well as partner brands such as Peanuts and PLAYMOBIL, with an initial focus on China and Asia Pacific (APAC). Veteran licensing executive, Kevin Suh is working with WildBrain CPLG to build out the global LBE strategy. Based in Los Angeles, Suh’s remit includes driving key opportunities across territories worldwide. Formerly President of Themed Entertainment & Consumer Products at Paramount Pictures, Suh oversaw global location-based entertainment for all Paramount Global brands, including Paramount Pictures, CBS, Nickelodeon and more, with key franchises including SpongeBob SquarePants, Star Trek, PAW Patrol and Teenage Mutant Ninja Turtles. Suh managed a portfolio of over 20 Paramount Global-branded entertainment destinations and programs worldwide across theme parks, hotels and resorts, restaurants, retail businesses and stage plays. Previously, Suh was a senior executive at the Motion Picture Association of America and a lawyer in California.

WildBrain CPLG Inks Global Partnership with Lifestyle Brand MINISO to Launch New Merchandise for Teletubbies, Strawberry Shortcake and In the Night Garden

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has struck a far-reaching direct-to-retail partnership with international lifestyle retailer MINISO, which will see hundreds of new consumer products for the iconic brands Teletubbies, Strawberry Shortcake and In the Night Garden launch in over 5,000 MINISO stores around the world. The partnership was brokered by WildBrain CPLG’s China team on behalf of WildBrain Ltd.

WildBrain Partners with Tencent Video and Miaow’s House as Exclusive Distributor of New Animated Series Pet Hotel

WildBrain, a global leader in kids’ and family entertainment, has partnered with Tencent Video and animation studio Miaow’s House as the exclusive worldwide distributor outside of mainland China of the new animated series, Pet Hotel (26×11’). Produced by Tencent Video and Miaow’s House, Pet Hotel is aimed at kids aged 7–9 and follows the hilarious antics of Lili the dog, Bubu the guinea pig and cats Nai Nai and Vicky as they welcome new animal friends to their home at the Pet Hotel. Unlike other hotels, the Pet Hotel—which has been converted from an old grocery store—is filled with high-tech inventions created by the pets’ caregiver and hotel owner, Robin—from massage tables to automatic feeders! The animal buddies and their young owner face various quirky customers and their wacky pets every day, giving rise to numerous entertaining stories.

WildBrain Lands Multiple Kids’ Series on the Roku Channel

WildBrain, a global leader in kids’ and family entertainment, has inked a new distribution agreement with Roku, which will see the popular kids’ shows Tata & Kuma and Princess Mirror-Belle launch on The Roku Channel in the US this year. The shows join additional WildBrain shows already available on the free ad-supported streaming service, including Summer Memories, Dorg Van Dango and Spongo, Fuzz and Jalapeña.

WildBrain Announces New Distribution and Consumer Products Deals for Carmen Sandiego

WildBrain, a global leader in kids’ and family entertainment, is announcing new deals across distribution and consumer-products licensing for the Emmy Award-winning action-adventure animated series Carmen Sandiego, produced by HarperCollins Productions and WildBrain’s animation studio in Vancouver. The deals build on WildBrain’s longstanding relationship with HarperCollins Productions on the Carmen Sandiego franchise, underscoring the company’s 360° offering of production, distribution and licensing for the brand.

WildBrain Expands Offering on Prime Video with Trio of New International Content Deals

WildBrain, a global leader in kids’ and family entertainment, is significantly expanding its offering on Amazon’s leading SVOD services through a trio of new deals with Prime Video for Canada, Australia and New Zealand; Prime Video in Germany; and Amazon Kids+ in the US. Collectively, the deals total over 850 episodes, plus movies and specials from WildBrain’s extensive library of original and partner content. Caroline Tyre, VP Global Sales & Rights Strategy at WildBrain, said: “The global demand for WildBrain’s deep library of content remains strong across all kids’ and family demographics, from preschool to kids to teens. We’re pleased that Amazon’s SVOD services look to WildBrain for top, recognizable brands, as we continue to build on our longstanding relationship, delivering more compelling characters and entertaining storylines for their audiences around the world to enjoy.”

WildBrain Completes House of Cool Acquisition

WildBrain Ltd (“WildBrain” or the “Company”) (TSX: WILD), a global leader in kids’ and family entertainment, has closed its previously announced acquisition of House of Cool, one of the top pre-production companies in the global animation industry. A strategic extension of WildBrain’s focus on creative excellence, the acquisition significantly expands and enhances the Company’s pre-production capabilities for premium animated series, specials and features.