Search Results for: toys r us

PMI Kids’ World Debuts New Items at New York Toy Fair 2023

PMI Kids’ World, the toy company behind mega-popular licensed toys, will make its second appearance at New York Toy Fair 2023 after an incredible year of new licenses, new brands, and epic product launches under its belt! Located at booth #1147, PMI is offering product tours and interview opportunities for both media and attendees at this year’s show. The Israel-based toy company will be showcasing the HOTTEST toys, plush and collectibles from Pudgy Penguins (launched in May 2023 and hit #1 on Amazon’s hot new release charts), Piñata Smashlings (toys and plush from the hit Roblox game), The Creature Cases (a new licensed line from Netflix for 2024), Sonic Prime and more!

schleich Appoints Stefan De Loecker as New CEO

Schleich, the German manufacturer of figurines and playsets, has just announced a new change to their executive team appointing Stefan De Loecker as the new CEO effective January 1, 2024. Before joining Schleich, Stefan De Loecker was CEO of Beiersdorf and previously President of its emerging markets and has had a broad and long-standing career in FMCG, namely with Nestlé. Dirk Engehausen, CEO of Schleich for more than eight years, left Schleich on 15 August 2023. After a transition period, he will join its Advisory Board.

Clixo Launches First Themed Packs, Mars Rover & Ocean Creatures, Elevating Imaginative Play

Renowned toy design studio Toyish Labs announced the launch of two new packs in its award-winning Clixo toy line: the Mars Rover Clixo Pack and the Ocean Creatures Clixo Pack. They have also proudly announced that both packs have been named finalists for the 2023 Toy of the Year (TOTY) Awards: the Mars Rover Clixo Pack has been named a finalist for Creative Toy of the Year and the Ocean Creatures Clixo Pack has been named a finalist for Specialty Toy of the Year.  The Mars Rover Clixo Pack is a glow-in-the-dark flexible magnetic building experience designed for imaginative minds. With all-terrain wheels, fire blasters, and custom pieces, you can build countless rovers, motorcycles, and space drones to explore the most challenging Martian landscapes. Get your spacesuit ready to unleash STEAM skills and creativity. The pack is currently available for pre-order here and will start shipping in mid-October. The pack will be available on Amazon in October as well.  The Ocean Creatures Clixo Pack brings underwater wonders to life! Take your imagination to new depths with specially designed glow-in-the-dark pieces, fins, and tentacles. Inspire creative confidence, foster STEAM learning, and discover the power of play as you build countless underwater creations. The pack is currently available for pre-order here and will start shipping in mid-October. The pack will be available on Amazon in October as well. 

WildBrain CPLG Inks Global Partnership with Lifestyle Brand MINISO to Launch New Merchandise for Teletubbies, Strawberry Shortcake and In the Night Garden

WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has struck a far-reaching direct-to-retail partnership with international lifestyle retailer MINISO, which will see hundreds of new consumer products for the iconic brands Teletubbies, Strawberry Shortcake and In the Night Garden launch in over 5,000 MINISO stores around the world. The partnership was brokered by WildBrain CPLG’s China team on behalf of WildBrain Ltd.

Falcon’s Beyond Names Toni Caracciolo as Executive Vice President of Marketing and Branding

Falcon’s Beyond Global, LLC, a diversified global entertainment, consumer experience, and technology enterprise that accelerates intellectual property (IP) activations concurrently across physical and digital experiences, announced that it has named Toni Caracciolo as Executive Vice President of Marketing and Branding, reporting to company President Simon Philips. In this newly created position, Caracciolo will advance the strong momentum Falcon’s has established over the past year as the company launched multiple projects, initiatives, and experiences across its three core business units: Falcon’s Creative Group, Falcon’s Beyond Destinations and Falcons Beyond Brands. Her deep travel experience is particularly relevant to the planned future growth of Falcon’s Beyond Destinations. Through this division, earlier this year, Falcon’s opened both Falcon’s Resort by Meliá | All Suites Punta Cana and the adjacent Katmandu Park | Punta Cana, the first theme park of its kind in the Caribbean, together offering a unique “resortainment” hospitality experience. 

Creative Kids Group Launches Product Line with Uplift for ‘Adopt Me’

Creative Kids Group, a leader in the innovation of kids’ toys and arts and crafts, launches a product line with the highly popular online game Adopt Me! The popular pet adoption game with more than 33 million plays will have Creative Kids licensed consumer products grace the shelves as soon as this Fall.  Delivered by Uplift Games, Adopt Me has been enjoyed by over 400 million players through the Roblox platform. With more than 300 pets to raise and play with, the Adopt Me experience creates a family-friendly environment where players can build and decorate houses, adopt pets, and create their own fun, social experiences. 

The Pokémon Company International Continues its Support of the Toy Foundation with TOTY Awards ’23 Vision Sponsorship

As the toy community approaches an exciting season, The Pokémon Company International (TPCi) has announced its continued support for The Toy Foundation ahead of the highly anticipated Toy of the Year (TOTY) Awards by signing on as a Vision Sponsor for the acclaimed event. The company also announced its third annual donation to the Foundation in support of its critical mission to deliver the extraordinary benefits of play to children in need, which aligns with TPCi’s overarching goal of improving the lives of children and supporting social equity. The donation will fold into The Pokémon Company International’s recent pledge to commit a minimum of $25 million USD to philanthropic organizations dedicated to said goals over the next five years, which includes The Toy Foundation as a long-term strategic partner.

Toikido Names ‘Sean Does Magic’ Brand Ambassador for Piñata Smashlings

Toikido, the London-based entertainment company on the cutting edge of digital design and toys, has named the internet’s most followed magician, mega influencer Sean Sotaridona, aka “Sean Does Magic,“ global brand ambassador for its buzzed-about new in-house IP, Piñata Smashlings. Sean Does Magic’s animated character officially enters the Piñata Smashlings Roblox game today as its newest Smashlings character. Having first discovered his love for magic at the age of 6 by watching YouTube videos, Sean Does Magic has since become renowned for performing card tricks and other illusions, cultivating an online community of over 30 million followers, captivated by his kind, generous, and inspiring personality and unique storytelling capability.

The Toy Foundation Reveals the 2023 Toy of the Year Awards Finalists

An animated game to create movie magic, an activity table to drop musical beets, and an 8-foot inflatable obstacle course to spark endless outdoor fun are among the inventive finalists for the prestigious Toy of the Year (TOTY) Awards for 2023.  The Toy Foundation (TTF) has announced the top 122 toys, games, and properties across 17 product categories that are advancing the world of play. Consumers are invited to visit ToyAwards.org to see the complete list of product category finalists and vote for their favorites to help determine the category winners through September 8.