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News
Toy Industry to Honor Three Industry Icons
NEW YORK — The Toy Association announced that it will induct Thomas Chan, founder & CEO of Playmates Toys Inc.; Thomas G. Murdough, Jr., founder of Little Tikes, Step2, and Simplay3; and the late Harry Kislevitz, founder of Colorforms Corporation, into the esteemed Toy Industry Hall of Fame. The individuals were nominated for induction and voted on by members of The Toy Association in recognition of their significant contributions to…
max-and-ruby
Licensing News
Nelvana Partners with Cracker Barrel for Exclusive U.S. Retail Max & Ruby Launch
TORONTO – Corus Entertainment’s Nelvana, an international producer and distributor of children’s animated and live action content, is celebrating the 40th publishing anniversary of the preschool brand, Max & Ruby, with several new licensing partnerships that will lead into 2020. Starting this fall, Nelvana has partnered with Cracker Barrel for an exclusive U.S. retail launch of Max & Ruby branded plush, apparel and sleepwear across its 650 stores. Nelvana has…
Energizer
Licensing News
The Energizer Bunny Will Appear as Funko Pop! Figure
NEW YORK — The Energizer Bunny, the brand character symbolizing the quality and power of Energizer Holdings’ products, will debut as a collectible Funko figure. The launch of the new vinyl figure is a result of a licensing agreement between Energizer, known for batteries, power and lighting, and auto care, and Funko, a leading pop culture consumer products company. Global brand extension licensing agency Beanstalk, Energizer’s exclusive global licensing agency,…
Highlights
Licensing News
Big Bad Boo Partners with Highlights For Children
NEW YORK – Big Bad Boo Studios announces a partnership with popular children’s media brand Highlights for Children, Inc. The partnership entails working together to develop, finance, produce and distribute some of Highlights most popular characters and properties into animated series. Big Bad Boo will be putting a fresh spin on many of Highlights’ best-known segments, giving new and old fans alike an original experience with a purpose. The Vancouver-based studio…