Create a Castle
News
Create A Castle Breaks Toy Industry Glass Ceiling in Going From “Best Outdoor Toy” to Year-Round Success

When newcomer Create A Castle shook up the toy industry by winning the coveted TOTY for “Best Outdoor Toy” in 2020, everyone admired its success in beating out more-established brands as a hot summer toy. But that wasn’t good enough for the fledgling company’s co-founding husband-and-wife team – Kevin and Laurie Lane – who were certain their unique, patented sand castle-building toy had equal potential as a year-round winner if it could be adapted, not only for building snow castles in the winter, but equally for indoor use with different materials.

People of Play Webinar Truths
Events News
People of Play Commits to In-Person Conferences for 2022 with Pitching Opportunities, Speakers, a Pub Night, and More

Get ready to learn, pitch and network your way to success with some of the most recognizable brands in the toy and game industry! The People of Play Inventor & Innovation Conferences, the largest and longest running toy and game inventor conference in the world, are back in person this year with an extensive lineup of speakers and panels inside and outside the industry. Plus, on the much anticipated Pub Night, we’re putting one of our own to roast, the indelible Matt Nuccio, President of Design Edge.