Ivan Reitman Ghostbusters Sony
Licensing News
Sony Pictures Consumer Products Announces Auction of One-of-a-Kind Hasbro ‘Ghostbusters’ Action Figure

Sony Pictures Consumer Products has announced the auction of a limited-edition action figure in the likeness of Ghostbusters legend Ivan Reitman. The auction will be live from 9am PST to 9pm PST on December 12; fans can participate in the virtual event by tuning in to the website. All proceeds will benefit Children’s Hospital Los Angeles.

Legends of Learning Rube Goldberg
Licensing News
Legends of Learning Launches Educational Games with Rube Goldberg

Two legends, Rube Goldberg and Legends of Learning have come together to create a collection of engaging learning games based on the educational principles of Rube Goldberg Machines. Brokered by Brand Central, Rube Goldberg’s exclusive licensing agency, Legends of Learning and Rube Goldberg have partnered to create games that will help students learn about STEM, kinetic energy, and simple machines in a new and engaging way. With thousands of fun, curriculum-aligned math and science games, the Legends of Learning educational platform helps teachers make the classroom a fun and productive learning environment through research driven curriculum-based games.

Wildbrain new logo 2022 Hasbro eOne China
News You're Hired
WildBrain Expands Content Distribution Team in APAC to Drive Continued Growth

WildBrain, a global leader in kids’ and family entertainment, has expanded its content distribution team in the Asia Pacific (APAC) region, appointing Jason Soh as Global Sales & Channels Director, APAC, and Max Tang as Senior Manager, Content Partnerships, China. In these newly created roles, the pair will support the increasing demand for WildBrain’s kids’ and family content across the APAC region. Based in Singapore, Soh will spearhead distribution sales outside of Greater China, reporting to Caroline Tyre, VP Global Sales & Rights Strategy, while Tang, based in Shanghai, will be responsible for expanding WildBrain’s distribution business within Greater China, reporting to Jianbo Wei, Managing Director, China.

Miko Kidz Bop
Licensing News
KIDZ BOP x Miko Team Up for the Holidays

KIDZ BOP, the #1 music brand for kids, and Miko, the AI robot friend loved by millions of kids worldwide, have teamed up this holiday season to bring fans a special festive music video set to KIDZ BOP’s “Underneath the Tree.” Available now on KIDZ BOP’s YouTube Channel, the KIDZ BOP Kids are joined by the Miko 3 Robot showing off its fun AI robot abilities, as they sing and dance together to the KIDZ BOP holiday hit.

Don Clemente Loteria Jade City Foods
Licensing News
Jade City Foods and Don Clemente Inc Team up to Launch Loteria Foods

Jade City Foods, a creative gourmet food manufacturer, and Don Clemente, Inc, the representative of the Loteria game rights in the U.S., are proud to announce a new collaboration that offers casual and hardcore Loteria fans a whole new and easy way to start their mornings and season their food.

People of Play Young Inventor Challenge 17th Annual
Events News
People of Play Announce the Winners of the 17th Annual Young Inventor Challenge

What do a Flibbertigibbet, Chicken Scratch and a Water Bottle Maze all have in common? They were all among the top place finishers at People of Play’s 17th Annual Young Inventor Challenge (YIC) held on November 19th at Radio Flyer Headquarters in Chicago. The YIC is a yearly competition where students between the ages of 6 and 18 have the opportunity to create an original toy or game and then pitch it to professional toy and game inventors for a chance to win big prizes. Past winners have seen their entries licensed, manufactured and sold in major retailers.

Beacon Media Group Flint and Steel
Licensing News
Beacon Media Group and Flint & Steel to Deliver Integrated Agency Services in New Alliance

Leading media and marketing agency Beacon Media Group and award-winning creative agency Flint & Steel have announced that the two agencies have joined forces in a new alliance to expand client services and offer full-service, comprehensive, integrated marketing services. The new alliance will now allow both Flint & Steel and Beacon Media clients to tap into a robust offering of world-class creative solutions and strategically driven media, marketing and communications services.